Senior Partnerships Marketing Specialist New Singapore, Central, Singapore
4 weeks ago
We're rethinking homes for how people really live, and we're looking for aSenior Partnerships Marketing Specialist to join our Growth Marketing team to help shape the future of living—one thoughtful detail at a time.
From strategy to storytelling, Marketing powers brand and business growth at Castlery.
What you'll be doing:
Partnership Management
- Identify and onboard affiliates that fit our organisation's brand identity, business direction and revenue goals.
- Own a portfolio of existing partner accounts by building a meaningful relationship with them and negotiate solutions to drive scalability of the partnership.
- Monitor the success of each account and create tailored strategies to achieve a fruitful partnership, including but not limited to CPA optimisation and media buying that's aligned with our campaign commercial calendar.
- Own the channel's OKRs and represent the channel to report the progress of targets attainment in Country meetings.
- Be innovative in steering portfolio segmentation strategies to diversify the portfolio.
Day-to-day Operations
- Compile reports on traffic and revenue changes using internal data visualisation tools (PowerBI).
- Conduct contractual administration and compliance management via our affiliate management platform.
- Coordinate with internal and external stakeholders to provide end-to-end support for affiliate campaigns.
Cross-functional Initiatives
- Identify efficiency improvement initiatives for the program and channel processes and negotiate buy-in from other teams to support such initiatives if required.
- Work with cross-relevance channels such as Influencer Partnerships and Paid/Organic Search to understand industry challenges that may affect the affiliate channel's performance.
What you need to succeed:
- 3-5 years of experience in affiliate marketing, marketing partnerships, or any relevant role in a front-facing capacity.
- Familiarity with navigating affiliate management platforms, with a focus on Impact.com.
- Proven track record in owning a budget and revenue target.
- Proficiency in data interpretation, visualisation and analysis, with familiarity in data analytics tools (Power BI, Google Analytics) and a sound understanding of multi-attribution analysis and customer journey modelling (e.g. Markov model).
- Proficiency in English, both verbal and written. Communication with partners based in the US will be required.
Built for Real Life, Designed for What's Next
At Castlery, we've spent over a decade building a brand people love by designing furniture for real life — durable, beautiful, and made to keep up with change.
Now, we're focused on what's next: scaling with care, crafting better experiences, and growing a team that's as intentional as our design philosophy.
If you believe that good homes create good lives, come build with us.
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