Product Marketing Executive

4 weeks ago


Singapore STAFFLINK SERVICES PRIVATE LIMITED Full time
  • Location: Alexandra
  • Monday - Friday: 8.30AM - 5.30PM

Our client provides advanced technology solutions in electronics and IT equipment, supporting businesses with reliable products, technical services, and customer-focused innovations.

Key Responsibilities
  • Assist in developing and executing marketing plans for the Consumer Electronics (Home Appliances) business unit to achieve business objectives.
  • Coordinate and oversee advertising and promotional activities, including ATL/BTL campaigns, in-store marketing collaterals, price adjustments, and new product launches.
  • Conduct market research and analysis to identify consumer trends, competitive landscape, and growth opportunities.
  • Perform regular store visits to assess product visibility, monitor competitor activities, and build insights from retail partners.
  • Track and evaluate trade promotions' effectiveness, analyze ROI, and recommend improvements for future campaigns.
  • Collaborate with creative and digital agencies to manage content updates for websites, social media, in-store visual merchandising, retail renovations, and ad-hoc projects.
  • Prepare timely reports and presentations to support management decisions.
  • Provide support on other ad-hoc marketing initiatives as assigned.
Requirements
  • Minimum 2 years of relevant experience, preferably in the consumer electronics or home appliances industry.
  • Diploma or higher qualification in Marketing or related discipline.
  • Proficiency in Microsoft Office applications.
  • Strong communication skills, with the ability to liaise effectively with Chinese-speaking counterparts.
  • Resourceful, meticulous, and able to multitask effectively.
  • Strong problem-solving ability, results-driven mindset, and positive working attitude.
  • Passionate about marketing, eager to learn, and committed to meeting deadlines.

HOW TO APPLY:

Interested applicants, please click on "Apply Now".

We regret only shortlisted candidates will be notified.

Stafflink Services Pte Ltd

EA Licence No.: 04C4294

EA Personnel: Chua Xue Min (Joesefyn)

EA Personnel Reg. No.: R

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