Assistant/Digital Marketing Manager

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ASSISTANT/DIGITAL MARKETING MANAGER
Mandarin Oriental, Singapore is looking for Assistant/Digital Marketing Manager to join our Marketing team.

ASSISTANT/DIGITAL MARKETING MANAGER
Mandarin Oriental, Singapore is looking for Assistant/Digital Marketing Manager to join our Marketing team.
Are you a master of craft? Do you thrive in a team that succeeds together, demonstrating integrity and respect while acting responsibly? Do you embrace a growth mindset? We invite you to become a fan of the exceptional.
Mandarin Oriental is the award-winning owner and operator of some of the most luxurious hotels, resorts and residences located in prime destinations around the world, with a strong development pipeline. Increasingly recognised for creating some of the world’s most sought-after properties, the Group provides legendary service inspired by Asian heritage whilst representing the very cutting-edge of luxury experiences.
Mandarin Oriental, Singapore is a sanctuary of luxury and sophistication overlooking the iconic Marina Bay.
About The Job
Based at the Mandarin Oriental, Singapore within the Sales & Marketing Department, Assistant/Digital Marketing Manager assists the Director of Marketing and Communications to develop and execute digital and social media strategies to enhance the brand visibility. The Assistant/Digital Marketing Manager reports to the Director of Marketing.
As Assistant/Digital Marketing Manager, you will be responsible for the following duties:
Digital Marketing

• Proactively plan creative, compelling, and targeted digital communications activity and campaigns
• Manage the creation and implementation of engaging content on the hotel’s website and social media channels, email campaigns and digital advertising.
• Collaborating with digital agency to plan and execute digital advertising including SEM, SEO, PPC, display ads and paid social ads to drive website traffic and conversions.
• Monitor and analyse the performance of OTAs platform and performance marketing providing regular reports and optimise the performance.
• Create and execute social media campaigns that will generate leads, drive quality traffic and fans/followers engagement
• Plan and execute monthly newsletter.
• Oversee photo and video shoot to develop creative assets to be implemented on digital and social channels.
• Community management on hotel’s social media accounts.
• Manage multiple social media accounts using Business Manager, HootSuite, etc.
• Generate monthly reports on social media performance with the ability to study and analyse figures to improve campaign performance.
  

Administration

• Prepare monthly marketing reports related to digital marketing initiatives.
• Regular update on weekly marketing status report.
• Provide digital marketing services support for hotel’s key departments.
• Assist to evaluate requests for media stays (websites, bloggers, etc.) and digital advertising for the approval of the Director of Marketing and Communications
  

As An Assistant/Digital Marketing Manager, We Expect From You

• Minimum 3 - 5 years of experience in digital marketing role,
  

preferably in travel or hospitality industry.

• Proficiency in digital marketing tools and platforms such as Google Analytics and social media management tools.
• Strong written and verbal communication skills, fluency in Chinese is preferred.
• Knowledgeable on OTAs platforms and Chinese social media channels is preferred.
• Ability to multitask, prioritise and meet tight deadlines in an agile environment.
  

Our commitment to you

• Learning & Development. Your success is our success. We craft unique learning and development programmes for various stages in your career so that you grow, continuously.
• MOstay. When you work as hard as our colleagues do, it’s important to take time off. As a member of the #MOfamily, you can stay with us wherever you go in the world. The MOstay programme offers complimentary nights and additionally attractive rates on rooms for you and your loved ones.
• Heath & Colleague Wellness. Finding the right work-life balance is important. Your wellbeing matters to us. A variety of health benefits and wellness programmes are offered to all our colleagues, globally.
• Retirement Plans. When you show commitment to us, we reciprocate. We offer different retirement plans depending on the length of your service and your role.
  

We’re Fans. Are you? Seniority level

• Seniority level Mid-Senior level

Employment type

• Employment type Full-time

Job function

• Job function Marketing and Sales
• Industries Hospitality

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Boon Lay, West Region, Singapore 1 month ago

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