Regional Marketing Director

3 weeks ago

Singapur, Singapore MICHAEL PAGE INTERNATIONAL PTE LTD Full time

Global Medical Device Company B2B Dental Business About Our Client My client is a a reputable global medical device company. They're looking to appoint a Regional Marketing Director of APAC, to lead regional marketing strategy across key markets including North Asia and South East Asia. Job Description Own the overall APAC marketing direction and ensure marketing activities support long-term business growth. Partner closely with Sales, R&D, Finance, and regional leaders to shape go-to-market strategies and commercial decisions. Lead regional brand and product positioning, ensuring consistency across markets while allowing for local relevance. Manage and develop the regional marketing team through coaching, performance management, and capability building. Oversee new product introductions, working with cross‑functional teams to assess business cases and drive successful launches. Set pricing and portfolio strategies based on customer value, market dynamics, and business priorities. Drive market intelligence by analysing customer insights, competitor activity, and emerging trends to identify growth opportunities. Establish clear marketing processes, guidelines, and best practices to improve efficiency and execution across the region. Work with Sales teams and key channel partners to strengthen customer engagement, market coverage, and trade marketing initiatives. Manage marketing budgets and resources, ensuring priorities are clear and outcomes are delivered. Lead planning and forecasting activities, including market sizing and demand outlook. The Successful Applicant Bachelor's degree in Marketing, Business Administration, or a related discipline is required 15 years+ of relevant experience within the medical devices industry. Deep expertise in modern marketing practices, including digital marketing, market research, omnichannel strategies, branding, and CRM. 10 years+ of people management experience across the APAC region. Strong strategic mindset, with a proven track record of developing and executing complex business and marketing strategies. What's on Offer APAC leadership scope Strategic, high‑impact role Contact Hazel Choi (Lic No: R /EA no: 18S9099) Quote job ref JN- Phone number #J-18808-Ljbffr

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