Content & Marketing Associate (APAC)

3 weeks ago

Singapur, Singapore Laguna Network Full time

Overview

Laguna Network is a startup backed by Liminal (formerly Menyala), a Temasek-founded venture creation group based in Singapore, and Animoca Brands. We’re redefining how people shop and invest by merging everyday spending with wealth-building. Users earn crypto, stablecoins, and tokenized assets as cashback on purchases – no wallet or deposit required. Just shop, and start accumulating digital assets.

We’ve already partnered with global brands and leading Web3 ecosystems, and we’re scaling fast across platforms and regions in Asia and beyond. This is your chance to join an early-stage, high-growth team where your ideas can make an immediate impact.

Responsibilities
  1. Manage and execute Laguna’s content calendar across X, Instagram, TikTok, and Telegram (expanding to Threads and LINE).
  2. Craft social media posts, email campaigns, and Meta ad copy, and design supporting assets in Canva/Figma as needed.
  3. Work closely with the Marketing Lead, providing support on campaigns, content, and other marketing initiatives as needed.
  4. Collaborate with designers and external agencies to ship assets and paid campaigns on time.
  5. Balance creative freedom across channels with alignment to Laguna’s brand voice and goals.
  6. Own performance metrics: track GA4, UTM, and platform analytics; deliver weekly reports with insights and recommendations.
  7. Stay ahead of e-commerce and digital marketing trends to inspire new ideas and campaign optimizations.
Qualifications
  1. Bachelor’s degree in Marketing, Communications, Journalism, or related.
  2. 2+ years of experience in marketing, content, or e-commerce; agency experience a strong plus.
  3. Excellent English writing skills; able to adapt tone across platforms with a strategic mindset.
  4. Hands-on experience with GA4 and other analytics tools; comfortable tracking, interpreting, and reporting performance metrics.
  5. Based in GMT+8 or comfortable working APAC hours; familiarity with SEA is a big plus.
  6. Skilled in Canva/Figma; bonus if you have video or other creative skills.
  7. Passionate, resourceful, and fast – comfortable managing multiple projects in a startup environment.
  8. Background in e-commerce or digital retail strongly preferred; Crypto/ Web3 familiarity a plus.
Why Join Us
  • Shape the voice and marketing engine of a product that’s redefining shopping and investing.
  • Work at the intersection of e-commerce/ Web2 and Web3 innovation.
  • Be part of a lean, global remote team backed by Animoca Brands and Temasek’s venture studio Liminal (formerly Menyala).
  • Take on big challenges, grow fast, and carve out your path to Content Lead or Marketing Manager.

Applicants who also share a brief growth plan for Laguna will be prioritized for interviews.

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