
Digital Marketing Executive
5 days ago
Responsibilities
- Manage company e-commerce platforms.
- Optimize website design to improve user experience on websites based on company online strategy
- Handle uploading/updating of products on the website, edit photos / copywrite to ensure products displayed correctly with detailed product information and compelling descriptions together with related product contents
- Create advertising materials for products
- Track site performance and product updates
- Implement online sales and marketing strategies to generate interest and create awareness.
- Generating online traffic and process website order to increase profitability.
- Create and execute digital marketing campaigns, social media marketing campaigns, retargeting campaigns, and other campaigns, including newsletters for subscribers
- Maximize SEO rankings
- Able to construct SEM campaign and measurement
- Set up weekly reporting trackers using Google Analytics and Netsuite
- Create campaigns to promote the company’s products/services by blasting promotions via email, social media, WhatsApp, Wechat etc.
- Compile periodic market analysis and report
- Address all queries from webstore visitors/customers on a timely & courteous
- Bachelor’s degree or diploma in the relevant field
- Minimum 2 years of experience managing and e-commerce site
- Knowledge of Photoshop, managing online shopping platforms
- Adobe creative suite skills, Excel skills, and basic HTML skills
- Good spoken/Written English & Chinese communication skills
- Good IT skills
- Must have good knowledge on how E-commerce & M-commerce works
- Prior WordPress experience is an advantage
- 5 Working days 9.00am-6:00pm + weekend alternate half day 9.00am-1.00pm
- Available immediately would be highly preferable.
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