Performance Marketing Lead Specialist

4 weeks ago

Singapur, Singapore Nicoll Curtin Full time
Overview

We are a fast-growing global lifestyle and eCommerce company reimagining how people live and connect with their spaces. Today, we’re more than just a startup... we’re an established, fast-growth company that blends creativity, data, and technology to deliver meaningful impact at scale.

As part of our Performance Marketing team , you’ll play a critical role in driving growth and ROI for the Singapore market , combining strategy with hands-on execution. This is a lead-level, individual contributor role where you’ll manage significant budgets, shape campaign direction, and influence business outcomes through data-driven insights.

Responsibilities
  • Own end-to-end ad campaign creation, management, reporting, and optimization across channels (Google, Facebook, Twitter, Tiktok, retargeting platforms).
  • Lead quarterly and monthly performance marketing strategy for the Singapore market, ensuring alignment with overall growth plans.
  • Manage substantial budgets and make allocation decisions to maximize efficiency and performance.
  • Conduct deep-dive analyses to identify opportunities and propose strategic initiatives that drive measurable results.
  • Stay ahead of industry trends and collaborate with external partners to maintain a first-mover advantage in performance marketing.
  • Generate creative ad ideas informed by data, consumer insights, and market trends.
  • Prepare performance reports and insights for key stakeholders on a regular basis.
  • Partner with internal teams like Campaigns, Creative, Brand, Content, Partnerships, Category, and Planning to deliver integrated growth initiatives.
Qualifications
  • 5+ years of experience in performance marketing, ideally within high-growth eCommerce or marketplace environments.
  • Strong mix of strategic thinking and in-platform execution ability.
  • Bachelor’s degree in Marketing, Business, Statistics, or related discipline.
  • Proven ability to analyze data, extract insights , and translate them into actionable strategies. Familiarity with tools such as Google Analytics, Tableau, or Power BI is advantageous.
  • Excellent communication and stakeholder management skills, with the ability to influence cross-functional partners.
  • A data-driven mindset, coupled with creativity and curiosity.
Why Join Us

Here, you won’t just be another marketer in a large machine you’ll be joining a fast-growing global startup that has already proven its ability to scale. You’ll get the excitement and ownership of startup life, paired with the stability and impact of a brand trusted across markets.

Job Details
  • Seniority level: Associate
  • Employment type: Full-time
  • Job function: Marketing, Advertising, and Strategy/Planning
  • Industries: Technology, Information and Media, Retail Furniture and Home Furnishings, and Furniture and Home Furnishings Manufacturing
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