Brand Manager
2 weeks ago
The Brand Manager - AMEA Snacks is responsible for initiating, leading and executing all elements of the Marketing Mix for a brand or group of brands within the AMEA Salty Snacks category, and through doing so positively impact the top and bottom line of the business.
**Accountabilities**:
- Identify and leverage powerful consumer insights and turn them into winning Product & Commercial Innovation pipeline to grow brand & category in short & long-term.
- Develop annual marketing plan and manage project timelines, coordinate activities across various local, area and corporate resources, to ensure project delivery on time in full.
- Develop holistic brand communication (big idea development, copy production, media guideline, package, etc) by closely working with Tier 1 agencies
- Lead the development & execution of all commercial elements for the Product & Commercial innovation (completed end to end management: ideation through to commercialisation).
- Manage the day-to-day business processes for the brand(s) & markets to ensure effective and efficient business management.
- Co-work with internal Trade Marketing, Market teams & external agency partners for strong in-market execution to maximize the impact of project.
- Control of A&P budget and monitor spending vs. plan.
- Actively navigate through the complex regional model matrix by working closely with multiple markets to execute plans with excellence and follow through in results through ongoing performance reviews (dashboard, monthly reports, PIR)
**Skills and Experience**:
Technical Skills
- Creative development (TV, Digital, OOH).
- End to end communication campaign dvpt (brief, design, production, post, media).
- Tier 1 Creative agency management.
- Media strategy & planning solid understanding.
- Project Management.
- A&P Management - on time and on budget.
- Financial Acumen.
Critical Experiences
- Has prior working experience in an FMCG setting.
- Min 6-8 years in brand building
- Min 2-yr tier 1 creative agency management
- Min 4-year experience in local BU/market
- Marketing experience across ATL, BTL - min US$2.5M budget
- Regional responsibilities managing multiple markets a plus
-
Brand Manager
1 week ago
Singapore MMA BRAND SERVICES PTE. LTD. Full time**OUR MISSION** Is to shape the future of e-commerce by acquiring great brands and growing them into global, well-loved, and enduring household names. **ABOUT ERGOTUNE** We are a high growth Direct-to-Consumer (DTC) e-commerce start-up located in Singapore. Our mission? Help people create workspaces they actually love spending time in. To achieve this,...
-
Brand Manager
3 days ago
Singapore MMA BRAND SERVICES PTE. LTD. Full time**ABOUT US** Founded by e-commerce experts, Una Brands is on a mission to build a next-generation consumer goods conglomerate focused on Asia Pacific. We acquire, operate and scale businesses with a proven track-record and category-winning brands. We are backed by top-tier institutional investors and business angels to support us on our mission. Being a...
-
Brand Manager
1 week ago
Singapore MMA BRAND SERVICES PTE. LTD. Full time**ABOUT US** Founded by e-commerce experts, Una Brands is on a mission to build a next-generation consumer goods conglomerate focused on Asia Pacific. We acquire, operate and scale businesses with a proven track-record and category-winning brands. We are backed by top-tier institutional investors and business angels to support us on our mission. You will get...
-
Brand Manager
2 weeks ago
Singapore Betime Marketing Pte Ltd Full timeJob Description: Betime Marketing Pte. Ltd. is seeking a dynamic and creative Brand Manager to oversee the development and execution of brand strategies that drive brand awareness, enhance brand equity, and support business objectives. The Brand Manager will play a pivotal role in shaping the company's brand identity, managing brand campaigns, and ensuring...
-
Brand Manager
9 hours ago
Singapore BETIME MARKETING PTE LTD Full timeJob Description:Betime Marketing Pte. Ltd. is seeking a dynamic and creative Brand Manager to oversee the development and execution of brand strategies that drive brand awareness, enhance brand equity, and support business objectives. The Brand Manager will play a pivotal role in shaping the company's brand identity, managing brand campaigns, and ensuring...
-
Brand Manager
6 days ago
Singapore LETAT AGENCIES (PTE.) LIMITED Full timeWe are seeking a Brand Manager to initiate and execute our marketing and branding efforts. As a Brand Manager, you will be responsible for managing the overall strategy and execution of our brand, ensuring that it resonates with our target audience and effectively communicates our values and unique selling points. Key Responsibilities: - Develop and...
-
Brand Manager
6 days ago
Singapore BESTINBRANDS PTE. LTD. Full time**BRAND/MARKETING MANAGER** Main responsibilities: Reporting to the Marketing Director, the Brand/Marketing Manager is responsible for a group of brands. He or she makes the link between the international brand principals and the local brand team based in Bangladesh. Duties and responsibilities **Brand management**. - Build and execute the yearly brand...
-
Brand Manager
2 weeks ago
Singapore XIANG SIGNATURE PTE. LTD. Full timeThe F&B Group is looking for an experienced Brand Manager to drive brand growth and marketing campagins. This role requires to lead marketing initiatives and campagins which enhances consumer awareness, company's branding, customer engagement and market share, contributing the Group continued expansion and success. **Responsibilities** - Lead and develop...
-
Brand Manager
3 days ago
Singapore THE ITALIAN ALLIANCE PTE. LTD. Full timeAs our Brand Manager, you will be responsible for maintaining our company's group public image through the implementation of marketing initiatives. You will promote our brand growth and expansion, implementing brand plans, develop brand strategies and using a variety of data to drive volume and profitability. - Familiar and research on industry trends -...
-
Brand Manager
2 days ago
Singapore Mqjc Technology Pte. Ltd. Full time $150,000 - $200,000 per yearJob Responsibilities:Develop and execute the company's global and local mid-to-long-term brand strategy, build and refine the brand management framework, ensuring effective implementation of the strategy.Lead the company's brand building and reputation management in the capital markets, including but not limited to pre-IPO/post-listing brand communication,...