Brand Design Director

At Gensler, we design for people. We leverage our global perspective and local presence to innovate at every scale. We’re not just designers. We’re tinkerers, craftspeople, visionaries, innovators and thought leaders. Fuelled by passion and entrepreneurial spirit, our people bring new ideas to solve challenging problems. Whether you’re into sketching new ideas, hacking a building or growing client relationships in global markets, there’s something here for everyone.

Our depth of expertise spans disciplines—from aviation and transportation to education, hospitality, retail, technology and more. At our core we embody an entrepreneurial spirit, always looking ahead for new ways to innovate and add to our clients' success. We share the belief that design has the power to transform organizations and change lives; whether we’re refreshing a retailer’s brand, planning a new urban district or designing a super tall building.

Our work reflects an enduring commitment to sustainability, and we believe that a diversity of voices and cultures is one of the most powerful strategic tools for securing lasting competitive advantage.

As the world’s largest design firm, Gensler has a unique obligation and opportunity to focus on sustainability in the built environment. We deepened our commitment to combat the impact on climate change in the built environment when we launched Gensler Cities Climate Challenge (GC3) in 2019. This is our pledge to meet an ambitious goal: the elimination of all greenhouse gases from our work by 2030.

Your Role

As a Brand Design Director in Gensler’s Singapore team, you will lead a collaborative group of brand designers, liaising with strategists, architects, and designers who engage with a wide variety of clients on projects of all sizes — these can range from corporate branding on product packaging and websites, to wayfinding & signage systems, environmental graphics and international brand positioning.

As Gensler brand designers, we help our clients tell their unique stories effectively via every channel available in today’s diverse media landscape. Our approach combines creative and technical expertise with a unique point of view and strong communication skills. We believe that this approach results in brands that build trust, inspire confidence, and forge lasting relationships.

What You Will Do

The Brand Design Director will be responsible for leading fast-paced projects that touch upon interiors, architecture and urban spaces. These environments require strong storytelling and often positioning in their markets. As part of your day-to-day work, you will collaborate across offices and regions to support Gensler clients and our Brand service offer.

You will demonstrate exceptional vision, oversee projects from conception to completion, and ensure successful project outcomes. You will deliver creative solutions in a diverse range of markets including retail, workplace, education, entertainment, hospitality, residential, mixed use, and retail centers. The brand design leader is expected to grow, maintain and strategize around our business. Being responsible for engaging future clients, bringing brand opportunities to the team, as well as leading relationships into lasting successful partnerships.
- Lead the creative efforts on projects, developing overall design concepts and design presentation strategies from the initial marketing stages through Design Detailing, Construction and Installation
- Lead and manage project teams from overall design concepts, presentations, guiding and leading by example on design implementation.
- Build and sustain client relationships, act as the primary design interface with clients, team members, and a wide range of consultants and collaborators, both internal and external
- Mentor and develop Gensler designers; provide creative direction for design teams
- As a member of a studio’s leadership team, collaborate with practice leaders and colleagues to enhance Gensler’s culture for design excellence, elevate the quality of design, and achieve recognition for clients and the firm.
- Participate in business development and marketing efforts
- Curate and build Gensler brand team reputation in the Singapore market by actively engaging in speaking engagements, seminars, industry exhibitions.

Your Qualifications
- Minimum 10-12 years of experience (including leadership) in brand strategy, print design, and environmental graphics with a professional degree in Graphic Design or a related field
- Exceptional design sense with the ability to provide clear, critical design reviews to project teams
- Lead and build a brand team to support our clients in Singapore and throughout the region
- Excellent communication skills and experience as the main point of contact for clients, vendors, consultants, and project teams
- Ability to lead projects, exhibiting financial stewardship and adhering to demanding project schedules
- Ability to work close