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Assistant Manager
2 weeks ago
Position Summary
This role is responsible for product planning and implementation of action plans for assigned portfolio within Samsung Electronics' Singapore TV/AV business for Singapore market, to ensure achievement of business goals.
Role and Responsibilities
- Establish overall business strategy for TV
- Positive contribution towards the achievement of TV business key KPIs: Market share for key segments (TV), sales revenue and profit target
- Handle product roadmaps and lifecycle, pricing and island-wide promotion
- Manage 3 month sales / P&L forecasting, expenses plan and promoter incentives
- Responsible for ensuring detailed P&L management for all promotion requests
- Allocation of marketing expenses, sales allowance to cross functional teams according to business needs
- Analyze competitive landscape (GfK) and conducting regular competitor product benchmarking to increase market leadership
- Planning with various functional teams (Sales / Marcom / Retail) to ensure on-time and smooth execution of campaigns
- Collaborating with online team to build campaigns to achieve online sales target
- Work closely with Key Account Managers on customized promotion and demand planning for individual retailers
- Work closely with SCM manager to ensure accurate sell-in/out forecast, healthy channel WOS and manage aging inventory
- Product launch planning and execution (trade and media partners)
- Confidently deliver product presentations to media and trade partners
- Application of product certification (Digital Video Broadcasting Television, NEA energy labelling, IMDA Short Range Device)
- Closely manage external service vendor to ensure top notch service level provided for end consumer
- Contact point in TV department for any service related matters, providing appropriate advice for service related matters
- Any other Ad Hoc duties and reporting
Skills and Qualifications
- Minimum Bachelor's degree, preferably in Business Management / Marketing
- Has no less than 5 years of experience of marketing/product management/business
- Commercial savviness and acumen
- Good business planning, project management and execution skills
- Good communication, presentation and interpersonal skills
Li-Midsenior
Li-SEAO
