Field & Digital Marketing Manager - Apj
2 weeks ago
At Securonix, we’re on a mission to secure the world by staying ahead of cyber threats, reinforcing all layers of our platform with AI capabilities. Our_**_ Securonix Unified Defense SIEM_**_ provides organizations with the first and only AI-Reinforced solution built with a cybersecurity mesh architecture on a highly scalable data cloud. Enhanced by _**_Securonix EON_**_’s AI capabilities, our innovative cloud-native solution delivers a seamless CyberOps experience, empowering organizations to scale their security operations and keep up with evolving threats._
- Recognized as a_**_ five-time leader_**_ in the _**_Gartner Magic Quadrant for SIEM_**_ and highly rated on _**_Gartner Peer Insights_**_, our award-winning Unified Defense SIEM provides organizations with 365 days of ‘hot’ data for rapid search and investigation, threat content-as-a-service, proactive defense through continuous peer and partner collaboration, and a fully integrated _**_Threat Detection, Investigation, and Response (TDIR)_**_ experience—all within a single platform. Built on a cloud-native architecture, the platform leverages the Snowflake Data Cloud for unparalleled scalability and performance._
- Securonix is proud to be a _**_cybersecurity unicorn _**_and featured in CRN's 2024 _**_Security 100 list._**_ Backed by _**_Vista Equity Partners_**_, one of the largest private equity firms with over $100 billion in assets under management, we have a unique advantage in driving innovation and growth. With a global footprint, we serve more than_**_ 1,000 customers_** **_worldwide_**_, including _**_10% of the Fortune 100._**_ Our network of _**_150+ partners_**_ and Managed Security Service Providers (MSSPs) enables us to deliver unmatched security solutions on a global scale._
- At Securonix, we are driven by our core values and place our people at the heart of everything we do:_
- **_ Winning as One Team:_**_ We work together with universal respect to achieve aligned outcomes_
- **_Customer Driven Innovation:_**_ We innovate to stay ahead of the market and create value for our customers_
- **_Agility in Action:_**_ We embrace change and are unified in our purpose and objectives amidst change_
- Join us as we redefine cybersecurity, innovate fearlessly, and grow together as one team._
Securonix is seeking a **Field & Digital Marketing Manager** to lead our **end-to-end regional marketing strategy** in APJ (ASEAN + ANZ). This role blends **on-ground field execution** with **digital campaign leadership**, designed to drive brand visibility, generate qualified leads, and support revenue growth in one of our fastest-growing international markets. We’re looking for a **highly motivated, self-starting marketer** who thrives in fast-paced environments, knows how to hustle, and can independently drive initiatives forward. Experience in **cybersecurity or enterprise tech** is highly preferred.
**Field Marketing**:
- Plan and execute **in-person and virtual events** including executive roundtables, tradeshows, roadshows, and partner-led engagements
- Align closely with **sales, channel, and BDR teams** to drive pipeline and accelerate deal cycles
- Manage **end-to-end event logistics**, budgets, and reporting for all regional programs
- Leverage **MDF and partner resources** to co-create joint GTM campaigns
**Digital Marketing**:
- Manage **account-based marketing (ABM)** campaigns in collaboration with global teams
- Own regional digital presence — including **localized landing pages**, social media messaging, and gated content
- Track performance metrics (MQLs, conversions, pipeline) and report insights using tools like **Salesforce, Marketo, and Google Analytics**
**What We’re Looking For**:
- **5-7 years** of B2B marketing experience in field, digital, or integrated roles; cybersecurity/IT industry experience strongly preferred
- Proven ability to **manage events, drive regional demand**, and support pipeline growth
- Self-starter with a **“get-it-done” mindset** — thrives in remote, independent work settings
- Proficiency with **Salesforce, Marketo (or similar marketing automation), and event management tools**:
- Excellent project management, communication, and collaboration skills
**Key Responsibilities**:
- Develop and manage the **regional marketing calendar**, integrating digital and field activities
- Execute **ABM and segment-based campaigns** targeting key verticals and strategic accounts
- Support **sales enablement** with tailored collateral, content, and talking points
- Optimize lead funnel performance — MQL to SQL to opportunity
- Analyze campaign and event performance, providing monthly reports with insights and recommendations
- Coordinate with external vendors, designers, and content writers as needed
- Partner with product marketing to localize global messaging and content
**Required Skills & Tools**:
- Experience in B2B marketing, field execution, and digital campaign management
- Familiarity with the cybersecuri
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