Senior Consultant
1 week ago
Engage partners in the innovation ecosystem such as trade associations and accelerators to provide IPM capability building and support for these partners and their enterprises.
- Engage businesses to generate awareness of IP/IA and demonstrate the value of IP/IA management (“IPM”). This includes:
- To deliver relevant talks and company consultations;
- To create enterprise IPM resources such as articles and guides; and
- To provide IP/IA capability building and strategy services to companies.
- To engage public agencies on IP/IA capability building and management, including guided IP policy development and IP/IA stocktakes.
- Responsible for operating and enhancing frameworks, policies, processes for minimizing the IPR risks from reactive governance approaches.
- To gather raw data, conducting segmentation analysis, and other statistical techniques to create scalable solutions for Reactive IPR risk governance
- To develop and execute market research to gain consumer/customer insights and market trend insights
- To monitor, analyse, evaluate market trends, consumer/customer behaviour & competitor activity to identify new opportunities for the brand. To ensure that marketing mix is aligned to meet changing consumer/customer needs
- Experience with advertize agency, media agency & market research agency
- To facilitate sprint planning and grooming sessions, ensuring that user stories are properly defined, estimated, and prioritized
- To conduct user acceptance testing to ensure that features meet the product owner's expectations and are aligned with business requirements
- Closely work with business stakeholders to understand business requirements and create standard operating procedures
- Prepare training materials on new product features to orient related teams.
- Provide support for the users, work with regional product team to troubleshoot the issues
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