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Public Relations Executive
2 weeks ago
We are looking for a driven professional to join our close-knit team as an Account Executive. If you’re brimming with ideas and have talent in writing for a variety of channels, including print, web, and social media, don’t miss this opportunity.
At Red Bug PR, we work hard and challenge ourselves to produce quality work. As specialists in B2B PR and marketing, we support industrial manufacturing clients that span a wide range of markets.
**To succeed in this role, you should possess**:
Effective communications skills. Taking care to articulate your thought processes and contribute to the team by expressing your ideas clearly. Exceptional writing proficiency. A knack for translating ideas into meaningful words — vital for crafting press releases, feature articles, success stories, and other communications materials. An eagle’s eye. More accurately, a meticulous approach to your work — especially useful for spotting errors when proofreading written content or checking design artwork. Excellent time management skills. Several tasks may scream for your attention at any given time, but you must stay organised, meet deadlines, and adapt to changes. Patience. B2B products and technologies may not be as easily understood as consumer products like gadgets, make-up, or gym memberships. Maintain an attitude of dedication, curiosity, and a willingness to learn, and you’ll be fine. Ownership. Take pride in doing your work well; only then will you see how others come to appreciate the fruits of your labour. Relevant experience. We appreciate having someone who can hit the road running, but don’t worry if you are a fresh graduate. So long as you’re committed and keen, we’re here to guide you on your B2B PR journey Good grasp of the Chinese language. A good proportion of our work involves communicating with media and clients based in China, so this is a non-negotiable.
A glimpse into a typical day at Red Bug
PR counsel — Consult with clients to develop appropriate public relations strategies and messages, along with well-managed tactics. Written communications — Craft press releases, feature articles, and success stories to convey the business value of clients’ product and service offerings. Media relations — Liaise with local, regional, and international media about editorial opportunities, as well as generate targeted publicity in business and trade media (print/online). Media monitoring — Browse through various publications/websites and compile clippings of media coverage for clients. Marketing communications — Develop marketing collaterals (e.g. brochures, newsletters, websites) catered to clients’ partners and customers. Trade show media support — Maximise clients’ presence at events by working with show organisers and participating trade media. Research — Execute market/media research and analyse findings.
Why Red Bug?
We’re a small, tight-knit team that genuinely enjoys working together. We treasure the collaborative environment we’ve built, as it has enabled each of us to thrive, and allowed our company to deliver positive results for our clients.
It’s our firm belief that we can make our hours count. We value efficiency, productivity, and a healthy work-life balance, and our team has been able to deliver exceptional results without sacrificing personal well-being.
We also go on frequent company outings, where we spend the day serving the community, eating out, and doing a fun activity (we’ve gone bowling, rock climbing, and also learnt how to bake and sew).
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