(Fixed-term) Associate Director, Health Partnership
3 days ago
**The Role**:
As a Health Partnership Lead, you will be responsible for leading market awareness, account insights and customer analysis, strategy and engagement, execution, tendering, contracting, as well as pricing and reimbursement negotiations. You will work to foster deep and meaningful partnerships with key institutions, HCP’s, external stakeholders resulting in long-term ongoing opportunities that drive product choice and brand adoption. You will create a value co-creation partnership with each customer to establish company and product brand loyalists by generating privileged insights and positioning Moderna as a partner for Healthcare ecosystems and populations. By doing this you can focus our core resources (e.g., marketing, market access, data specialists) and maximize the value for consumer, customers and Moderna.
**Here’s What You’ll Do**:
Generating and processing insights on local market trends, accounts, and competitors
Anticipating the commercial market drivers and ensuring the commercial insights are captured with the strategic plan by working closely with the team and external stakeholders
Through relationship building, securing important and privileged commercial insights that allow Moderna to anticipate the commercial market drivers and ensure Moderna is in position to adapt accordingly
Analyzing and segmenting buyer landscapes along different criteria including business opportunity, buying instrument, preferences, etc.
Analyzing and assessing the economics of accounts, and demonstrates Moderna´s value in the individual account context
Leading and executing the account planning & management with regards to contracting and tender operations
Leading and executing contracting and tender operations for accounts incl. opportunity generation, listings/ supplier qualification, contracting/ bidding processes, negotiations, and performance management/ monitoring
Tracking tenders and collaborate cross functionally to shape and respond in a timely manner
Performing required internal organizational alignment including access & pricing, supply management, marketing, medical, etc.
Ensuring consistent implementation of price governance for contracting activities
Creating and delivering opportunities to demonstrate the value of Moderna´s portfolio to account stakeholders
Adjusting and deploying channel specific and tailored account communication materials across touchpoints utilizing the most appropriate technologies to support decision making and effectively create desired behavioral change and customer experience
Assuming account responsibility for sales performance and investments, delivery of business and sales targets within a defined geographical territory
Utilizes the full capacity, experience, and knowledge of a multi-functional team and organization to co create innovative solutions for and with customers
Working with the functional leaders and business partners, utilizing the market and KOL procurement insights to inform the budget and long-term forecasts
Supporting the business strategy and target achievement
Building and maintaining strong relationships with key decision makers (purchasing groups and procurement in hospitals and vaccination centers, HCP)
Working in partnership with the Access Team, the Medical Team, the other relevant functions, and with all the colleagues of the Business Unit to ensure efficiency of teamwork and agree on a plan of action for roles and responsibilities
Developing trusted business relationships with relevant bodies to include Scientific Association, Commissioning Groups, territorial/hospital authorities, and relevant therapeutic organizations and associations
Supporting the process of forecasting sales targets throughout the financial calendar year
Lead the development and implementation of innovative strategies and tactics that can transform the customer experience and differentiates Moderna
**Here’s What You’ll Bring to the Table**:
Bachelor’s Degree and 10+ years of experience in innovative pharmaceuticals brand management and/or customer facing roles
Master’s Degree in Science or Business is a plus
Understanding on vaccines and/or infectious disease is plus
Thinks strategically, prioritizes effectively and delivers high-impact results
Proven ability and hands-on experience in managing diverse product communications tools
Exceptional project management experience, including managing several programs/ projects simultaneously
Strong business acumen and robust understanding of regulatory requirements as they relate to marketing programs and initiatives
Demonstrated experience using innovative digital channels and platforms for customer
Collaborative leadership skills to influence without authority and work effectively with senior leadership
Ability to take initiative and work independently and is comfortable with ambiguity
Effectively negotiates and collaborates with stakeholders; demonstrates the ability to res
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