Marketing Executive

5 days ago

Singapore SGS INTERNATIONAL CERTIFICATION SERVICES SINGAPORE PTE LTD Full time

**Job responsibilities:
The main objective of this role is to improve the sales of the business. The marketing strategy should encompass the core services of BA i.e. - Certification, Training, Sustainability.

**1. Market Share Analysis & Growth**:

- Conduct market research and analysis to identify target audience, competitor and industry trends
- Quantify and analyse SGS Business Assurance’s current market share across key sectors.
- Identify growth opportunities and develop strategies to capture new markets.
- Conduct competitor analysis and benchmarking.

**2. Marketing Strategy Development and Execution**
- Design and implement integrated marketing campaigns to raise awareness and drive demand for the primary services under BA
- Focus on digital marketing, social media, content marketing, and lead generation to target decision-makers in relevant industries.
- Create, build, execute and maintain marketing campaigns across the BA business
- Create, maintain and build marketing assets, including social media posts, print and digital advertising, EDMS and ad hoc collateral such as brochures, flyers and banners.
- Assist with organising, set up and promotion of in-person and online events, webinars, conferences, tradeshows, etc
- Reporting on campaign and lead performance to key stakeholders
- Optimize campaign metrics looking at where improvements can be made and recommend these
- Write effective copy for social media posts, news articles, case studies and EDMs
- Ensure brand consistency and brand guidelines are followed through communication and collateral produced
- Manage and assist with ad hoc marketing requests.
- Ensure executing digital marketing for SGS BA

**3. Collaboration and Cross-Functional Communication**:

- Work closely with all internal stakeholders to ensure consistent messaging and lead generation efforts.
- Partner with external stakeholders and industry bodies to elevate SGS’s presence in sustainability and ESG.
- Monitor shared marketing inbox and assist in internal communications to the wider business

**4. Performance Measurement and Optimization**:

- Develop and track key performance indicators (KPIs) for all marketing initiatives.
- Use data to optimize campaigns for higher ROI, improve targeting, and enhance customer engagement.
- Produce regular reports on marketing performance and market trends.

**Requirements**:

- Bachelor degree in Marketing/Business or equivalent
- Excellent communication skills, both written and verbal, with the ability to create persuasive and clear marketing content.
- Strong organizational skills with the ability to manage multiple projects and meet deadlines.
- Proactive, with the ability to work both independently and in a team-oriented environment.
- Proven experience in developing and executing B2B marketing strategies.
- Proven capabilities on digital marketing strategy and execution
- Experience with digital marketing tools (SEO, PPC, CRM, and social media platforms).
- Experience with marketing of sustainability or certification services is a plus.

  • Marketing Executive

    2 weeks ago

    Singapore Excelsior Marketing Full time

    Excelsior Marketing Group is looking for a new Marketing Executive to join our creative team and promote our products/services to our target audience. Your primary responsibility is to take part in our events marketing campaigns and represent our brand, interact and promote products to potential clients and boost client’s brand awareness to generate...

  • Sales & Marketing Executive

    2 weeks ago

    Singapore ALTRA MARKETING Full time $40,000 - $60,000 per year

    Altra Marketing is a marketing company that specializes in Events Marketing Campaigns across Singapore. We work closely with our clients to plan and execute effective marketing strategies for various events.Role DescriptionThis is a full-time, on-site role for an Events Marketing professional. The role involves planning and executing marketing campaigns for...

  • Marketing Executive

    6 days ago

    Singapore Richdale International Executive Search Full time

    **Senior / Marketing Executive** **Responsibilities**: - Work with both internal and external departments such as Business Development, Project Management, Marketing, and Finance. - Work closely with our Senior Management to derive an effective marketing plan. - Communicate and manage requirements between senior stakeholders to ensure objectives are met. -...

  • Junior Marketing Executive

    2 weeks ago

    Singapore Axiom Marketing Full time $30,000 - $60,000 per year

    We are looking for an ambitious Events Sales & Marketing Executive (Entry Level) to help us increase our clients' Brand awareness and Customer base through the promotion of their products and services at our event sites in Singapore. What You'll Do?Participate and ensure the successful execution of our events marketing campaignsPromote our products or...

  • Sales & Marketing Executive

    23 hours ago

    Singapore Nexus Marketing Full time $13,200 - $144,000 per year

    Join Our Ambitious, Fun-Loving Crew as a Sales & Marketing ExecutiveHey there, go-getterIf you love people, live for great ideas, and get a little rush every time you close a deal — you might be exactly who we're looking for.We're on the hunt for a Sales & Marketing Executive who's hungry to grow, full of creative spark, and ready to help us make some...

  • Marketing Communications Executive

    11 hours ago

    Singapore TREETOPS EXECUTIVE RESIDENCES Full time

    Job Description Job Responsibilities: Responsible for copy-writing and designing of all marketing related collaterals, such as brochures, newsletters and electronic direct mailers etc. Provide support to Marcom Manager on all Marcom related duties such as analysis, managing of social media and media monitoring. Manage, plan and execute in-house guests'...

  • Junior Marketing Executive

    1 week ago

    Singapore Wildfyr Marketing Full time

    Bored of your daily routine? Join our dynamic Marketing today to add some spice to your life! Wildfyr is recruiting individuals who driven and passionate in marketing to contribute to our success stories. **Job scope**: - Representing client to drive their revenue through our marketing campaigns - Coaching and guiding new team members - Ensuring...

  • Sales and Events Marketing Executive

    2 weeks ago

    Singapore VELXE MARKETING Full time

    Job Title Sales and Marketing Executive Occupation ADVERTISING SPECIALIST Job Description & Requirements We are looking for an ambitious Brand Ambassador to join our Events Marketing team. As a member of our team, you will have room to advance your career, coaching/mentorship, continuous training and assistance, travel opportunities, leadership opportunities...

  • Marketing Communications Executive

    3 days ago

    Singapore Treetops Executive Residences Full time $40,000 - $60,000 per year

    Job DescriptionJob Responsibilities:Responsible for copy-writing and designing of all marketing related collaterals, such as brochures, newsletters and electronic direct mailers etc.Provide support to Marcom Manager on all Marcom related duties such as analysis, managing of social media and media monitoring.Manage, plan and execute in-house guests' events...

  • Marketing Junior Executive

    3 days ago

    Singapore Spartan Marketing Full time

    Are you a creative and strategic marketing guru ready to make a real impact on a dynamic and innovative company? Look no further - we want YOU to be part of our marketing dream team! **About Us**: We are a leading face to face company that's at the forefront of innovation and excellence. With a strong commitment to providing top-quality service, we have...