Head, Digital Marketing
4 hours ago
Job Description:
- Plan, formulate and lead the development of marketing strategies and campaigns to increase digital adoption of the key segments
- Ensure effective communication through the digital channels
- To drive & measure ROI on marketing spend & engagement metrics across the digital propositions
- Co-develop strategies with stakeholders (e.g. Segment Heads) and champion online acquisition/sales
- Conduct trainings (to facilitate knowledge transfer) & develop staff engagement programs
Job Resquirements:
- Degree in Business / Marketing / Finance related fields
- Min. 10 years of experience in Business / Marketing / Payment-related fields
- Good oral and written communication skills
- Possess good business acumen
- Has an eye for details and appreciation of beautiful things
- Strong influencing power, high EQ
- Customer-centric
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