Public Relation Manager

3 days ago

Singapore Sengkang Town Council Full time

**Key Responsibilities**
- **Strategic Communications & Planning**:Develop and implement integrated communication plans to enhance public awareness and build a positive perception of the Town Council. Provide strategic counsel to senior management, including on crisis communications and reputational issues.
- **Stakeholder & Community Engagement**:Plan and coordinate outreach programmes, stakeholder engagements, and community events to promote meaningful dialogue and participation among residents.
- **Event Management**:Lead the end-to-end planning and execution of both corporate and community events, ensuring alignment with the Council’s goals and values.
- **Content Development & Management**:Oversee the creation and curation of high-quality content for newsletters, digital platforms, websites, annual reports, and social media.
- **Digital & Social Media Management**:Manage SKTC’s social media presence, ensuring timely and engaging content across platforms. Develop digital campaigns that grow online engagement and community connection.
- **Media Relations**:Prepare press releases and media responses. Build and maintain relationships with media outlets, and monitor media coverage to manage public perception.
- **Collaboration & Vendor Management**:Work closely with internal departments and external vendors/freelancers to deliver communication, branding, design, and publication projects. Supervise junior officers to ensure high standards of output.
- **Budget Management**:Plan and manage the Public Relations budget to ensure efficient allocation of resources and delivery of impactful campaigns.

**Requirements**:

- 6-8 years of relevant experience in public relations, corporate communications, or a related field. Prior experience in public service, Town Councils, statutory boards, or community-based organisations is advantageous.
- Proven leadership and project management capabilities, with experience supervising teams.
- Excellent interpersonal, verbal, and written communication skills.
- Strong writing, editing, and storytelling abilities across platforms and formats.
- Skilled in crisis communications and providing strategic counsel on sensitive or complex issues.
- Grounded in community outreach work and comfortable with on-the-ground engagement.
- Meticulous, resourceful, and able to multitask effectively under tight timelines.Proficient in design and productivity tools such as Canva, Adobe Creative Suite, and Microsoft Office.

**Additional Information

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