Digital Marketing and Public Relations

Industry: E-commerce (Beauty and Wellness) Location: West Singapore / Johor Bahru **We’re Hiring: Digital Marketing and Public Relation** **Key Responsibilities**: 1. Influencer Marketing and PR Partnerships: - Identify and engage Key Opinion Leaders (KOLs), live stream influencers, and industry media in target regions. - Build strong partnerships to encourage and support influencers in producing high-quality content. - Leverage partnerships to enhance brand visibility and drive sales growth. - Develop and maintain relationships with media outlets, draft press releases, and manage public communications to enhance the company's public image. 2. Event Coordination: - Plan and execute promotional events and campaigns to support marketing objectives. - Develop and implement comprehensive digital marketing plans to increase brand awareness and drive online engagement. - Optimize website content for search engines (SEM, SEO) and manage paid search campaigns to improve online visibility. - Monitor and analyze digital marketing performance metrics, providing regular reports and insights to inform strategy adjustments. 3. Social Media and Content Management: - Oversee and manage all social media accounts, ensuring consistent brand messaging and engagement with the audience. **What We’re Looking For**: - Bachelor’s Degree in Marketing, E-Commerce, Advertising, Mass Communication or related field. - 4+ years of proven experience in digital marketing and public relations, ideally within the Singapore market. A strong portfolio showcasing successful campaigns and measurable results is required. - Possess valuable media contacts and resources, particularly in SEAs markets, to secure coverage and enhance brand exposure globally. - Experience in design, shooting, and video editing to create viral content. - Strong background in online and offline activities planning, executing, and managing promotional events and campaigns that align with marketing strategies. - Proficient in using a variety of digital marketing tools — SEO, SEM, Google Ads, Meta (Facebook, Instagram), TikTok, WordPress, Shopify etc. - Strong ability to analyze data, generate reports, and derive actionable insights to continuously improve marketing campaigns and overall strategy. - Goal-oriented, able to perform in high-pressure environments while meeting tight deadlines. - A positive, collaborative, and proactive team player - Fluent in English. And able to converse in Mandarin with Mandarin-speaking associates, partners, and clients. **Why Join Us?** - Be part of a growing and innovative team expanding into overseas markets. - Collaborate with a diverse network of international media and influencers. - Contribute to meaningful projects that enhance global brand recognition. **What We Offer**: - **5 Working Days**:Enjoy your weekends - **Attractive Remuneration**: Competitive salary and performance-based incentives, staff welfare benefits - **Career Progression**: Opportunities for personal and professional growth in fast-growing company - **Vibrant Work Environment**: Join a young and innovative team. - **Comprehensive Training**:We invest in your development. **Join AI&MI Group** - Leading the way in E-commerce Beauty & Wellness_ Established in Singapore in 2020, AI&MI Group is a beauty and wellness company offering nutritional food supplements and skincare products. With brands such as IEM skincare, ZIEHA nutritious food, OEBAI beauty and fashion, and LABIG beauty cosmetics, the AI&MI Group strives for absolute quality and positions itself at the premium tier. It aims to be the world's most prestigious beauty and wellness (anti-aging) group. At present, AI&MI Group operates subsidiaries in China, Malaysia, Singapore, Hong Kong, Canada, and the United States, with "IEM" being one of the world's leading luxury skincare brands. Pay: $3,500.00 - $4,800.00 per month **Benefits**: - Health insurance - Professional development Schedule: - Monday to Friday Supplemental Pay: - Commission pay - Performance bonus