Marketing Coordinator

ABOUT UNRAVEL CARBON

Unravel enables companies to assess their carbon footprint by tracking their digital financial footprint with its proprietary carbon emission factor model; making it easy, fast and convenient to become climate positive.

We aim to accelerate the participation of all companies, big and small, in the global fight against climate change. And we want to do it the 21st century way—autonomous, painless, and beautiful.

Unravel consists of a team of software engineers, data scientists, founders and climate experts with a passion to solve the world’s most pressing issue—climate change. Collectively, our leadership team has launched and invested in multiple companies, and are now combining their experience and knowledge here at Unravel.

We were a part of Y Combinator’s W22 batch are backed by some of the world’s best funds and investors, such as Sequoia.

Unravel was founded in 2021 with headquarters in Singapore.

ABOUT THE ROLE

A mid-level Market Coordinator role. This would be the first dedicated marketing role in the business and as such requires a multi disciplinary approach and the ability to work with Director of Business Development and Partnerships, Director of Product Design, the leadership team and external agencies to execute quickly, campaigns and initiatives which yield the highest impact.
- Contributing to the overall marketing plan and addressing initial infrastructure and automation tech stack needs.
- Be a brand monitor and leverage external resources to set down the initial brand framework building on what has been developed already.
- Working closely with the leadership and product teams on propositioning and product marketing.
- Self made and agency supported campaign and brand content creation.
- Tracking and managing leading indicators such as campaign dynamics, web traffic and search performance.
- Owning Unravel Carbon’s website, social media channels (LinkedIn) and all our marketing collaterals, physically and digitally

ABOUT YOU
- You will have worked in a B2B SAAS marketing capacity previously and be looking for a chance to step up to your next career opportunity.
- A marketing generalist who thrives in being across the whole spectrum of the marketing function. You should love variety and have the ability to prioritise and remain focused on setting and making deadlines.
- You should have experience engaging and managing agencies to maximise ROI and ensure the highest quality delivery of supporting content and campaigns.
- Willingness to learn, be a self-starter, and thrive in uncertainty; you would be the first dedicated marketing team member working closely with Directors and leadership on an emerging brand and company identity at an early stage startup, be prepared to venture into unknown territory, collaborate and learn.
- Required skills:

- Digital Lead Gen tools and data analysis
- Strong visual communication skills
- Lead flow automation tools and skills, Hubspot linked preferably.
- Good Copywriting would be advantageous
- Managing external providers to bridge resource and skill gaps.
- Managing websites, social media channels and other physical and digital marketing assets
- Beneficial skills:

- Sales experience / worked closely with a BD/ Sales Director previously.
- Can work vertically with Directors and founders as well as horizontally with peers in a fast-growing startup environment

YOUR WORK STYLE
- Can fail fast and be thick skinned, we’re moving fast and will need to pivot from what’s not working and lean into what is.
- Analytical and detail-oriented, and fully capable of navigating and combining various data points to pull out key insights and set actions
- Self-starter (proactive and independent) with an ability to prioritise different assignments and tasks to meet deadlines
- Comfortable working in a collaborative environment
- Eager to think outside of the box and creatively problem-solve
- Proposition minded, communicating ideas in a sales and customer centric way.

YOUR PREFERRED BACKGROUND

A Bachelor’s Degree in Marketing or a related discipline, and minimum 3 years working experience in a related marketing role.

WHAT WE OFFER YOU

We offer an exciting challenge for a purpose-driven person who thoroughly enjoys learning and takes up responsibilities in a multi-cultural, semi virtual, and pioneering organisation.

As the first member of the Marketing team there will be significant growth opportunities as the business and team scales. We are adding new roles monthly.

We nurture a culture that allows you to thrive, where your skills can be honed and your ideas will be heard, and where collaboration across teams and with global partners is the default.

**Job Types**: Full-time, Permanent

**Salary**: $4,500.00 - $6,000.00 per month

Schedule:

- Monday to Friday

**Experience**:

- Related Marketing role: 3 years (preferred)