Digital Marketing Executive
10 hours ago
**Job Scope**:
We are seeking a data-driven Digital Marketing Executive to enhance our website’s visibility and traffic through effective SEO and SEM strategies. You will be responsible for analysing, planning, and implementing campaigns that drive measurable results.
**Key Responsibilities**:
- Develop and execute SEO strategies to improve organic search rankings.
- Conduct keyword research, on-page optimisation, and technical SEO audits.
- Manage SEM campaigns (Google Ads, Display, YouTube Ads, etc.) to achieve ROI targets.
- Track, analyse, and report on website performance using tools like Google Analytics, Search Console, and SEMrush/Ahrefs.
- Collaborate with the content team to create SEO-friendly articles, landing pages, and ad copy.
- Monitor competitors and industry trends to identify growth opportunities.
**Requirements**:
- Proven experience in SEO and SEM campaign management.
- Strong knowledge of Google Ads, Google Analytics, and other SEO/SEM tools.
- Understanding of website analytics, keyword research, and link-building strategies.
- Analytical mindset with a focus on performance optimisation.
- Ability to manage multiple campaigns and meet deadlines.
**Job Types**: Full-time, Permanent, Fresh graduate
Pay: $2,800.00 - $3,800.00 per month
Work Location: In person
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