Product Manager

2 weeks ago

Singapore Maybank Full time

JOB DETAILS
Job Type
Permanent
Position Level
Senior Executive
Qualification
Degree
Discipline
Banking
Specialization
Product Design and Development
Sector
Group Community Financial Services
Experience
3 - 5 years
Salary
Up to 5,500

As a Product Manager for Unsecured Line of Credit Product, you will work with internal and external stakeholders to execute tactical product campaigns and manage BAU activities to maintain product competitiveness, increase profitability and contribute to the overall goals of Cards & Unsecured Lending.
JOB RESPONSIBILITIES
Contribute to plans and implement strategies to grow the unsecured line of credit business for overall profitability
Day to day product management duties
Strategically manage cost and pricing to improve profitability of portfolio
Work with stakeholders to roll out tactical campaigns with good understanding of portfolio customer behavior
Think out of the box to devise mechanics to excite and activate existing base
Develop & maintain communication materials & marketing calendar planning
Attend to product inquiries and work with operations & technical teams to close any outstanding matters
To regularly conduct competitors’ analysis to review existing product features and identify new areas of improvements for product
- Tap on digital channels, formulate and execute acquisition campaigns to attract new signups
- end interface.
Work with external digital partners to create awareness and onboard
To formulate and execute usage campaigns via digital channels to entice usage from new to bank customers
To formulate and execute activation campaign to activate dormant customers, maintaining a healthy ratio of active customers.
Digitize and automate customer delivery and fulfillment processes for usage and marketing campaigns
Look for opportunities to streamline cost
Propose pricing & promotional campaign mechanics
Nimble price benchmarking to market and cost change
Monitor NIM of unsecured line of credit and price reasonably to ensure business maintains its profitability
JOB SKILLS
1)Interpersonal
2)Communication
JOB REQUIREMENTS
Degree in Banking/Finance/Business Administration or equivalent with at least 3-5 years of experience in unsecured lending
Understanding of key business drivers and competitive trends in the unsecured lending market
Analytical and good strategic thinking to leverage on data & formulate strategy
Self-driven and has strong interpersonal skills
Good stakeholder management skills and able to collaborate and work well within a team.
Strong presentation skills both written and oral
Excellent communication & influencing skills
Strong process knowledge of lending products
Familiar with regulatory guidelines and best market practices on unsecured lending is a plus
Good command of MS Excel and Powerpoint

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