Avp / Senior Associate, Specialist, Strategic Business Planning, Consumer Banking Group
4 days ago
Business FunctionAs the leading bank in Asia, DBS Consumer Banking Group is in a unique position to help our customers realise their dreams and ambitions. As a market leader in the consumer banking business, DBS has a full spectrum of products and services, including deposits, investments, insurance, mortgages, credit cards and personal loans, to help our customers realise their dreams and aspirations at every life stage. Our financial solutions are not only the best in the business - they were made just right for you.Our team is responsible for developing and implementing strategies to drive business outcomes, which includes identifying market opportunities and customer value propositions by customer segments, as well as developing a customer-centric central engagement model. The team will work with various product teams to grow the income and profitability of the DBS/POSB Retail & Treasures customer segment by leveraging Customer Insights and Data-Driven Marketing.Purpose* Develop & implement innovative process to maturity, leading to unique customer journey leading to positive financial impact.* Initiate changes to reduce individual/corporate branch arrival behaviour through journey improvements/changes using available service points.* Branch staff runs on a different tempo and their priorities are different, you will oversee all branch communication related to MTJ ensuring that the staff are up to date on progress and look forward to upcoming changes.Scope of work includes: 1.
Implement improvements and initiatives relating to customer journey and employee journey2. Support team initiatives which contribute to Branch Banking strategic initiatives with domain knowledge and in branch process expertise3. Ensure operational risk review activities are completed in a timely and appropriately mannerKey Accountabilities: 1. Oversee the execution of administrative support and risk review activities within branches2.
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