Marketing Executive

2 weeks ago

Singapore XM STUDIOS PTE. LTD. Full time

**The Job**

We are seeking an innovative, creative, and community-centric Marketing Executive with proven ability to assist in our marketing campaigns and global growth.

**Who We Are**

Founded in 2012, XM Studios is a Singapore-based global design studio that specialises in the creation of handcrafted luxury art collectibles. XM Studios is recognised frequently by various international industry bodies as one of the best design houses in the pop culture collectibles space, having scooped up numerous awards from community-led events such as the Statue Forum Awards. XM Studios was the winner of Singapore's Emerging Enterprise Award and was previously awarded Product of the Year by Disney and Most Innovative Product by Warner Bros. Discovery.

Current intellectual property licenses include Disney (Marvel, Mickey & Friends), Warner Bros. Consumer Products (DC: Batman, DC: Justice League, Looney Tunes, Wizarding World, Tom and Jerry, Scooby-Doo, The Great Gatsby), Hasbro (G1 Transformers, Beast Wars), Toho (Godzilla), Tsuburaya (Ultraman), Top Cow and more.

**Responsibilities**:

- Undertake content marketing initiatives to achieve business targets. This includes developing an editorial calendar and a holistic evergreen content strategy across all of XM's media channels to grow top of funnel awareness, engagement and increase sales conversion.
- Provide photography and videography support for product launches and events.
- Liaise with Chinese agency partners to develop localized Chinese content. This includes being able to translate, proofread and edit content for audiences in China.
- Managing Point of Sales assets, including but not limiting to digital displays and signages in the XM Store to develop better customer experiences
- Managing the preparation of pre-orders marketing assets for launches

Assist in the development and execution of marketing plans, events and projects aligned with global marketing strategy and brand image.
- Assisting the Manager or Head of Department in events, advertising and PR activities
- Social media platform management, including the drafting and publishing of posts
- Produce clear, well-written communications in the form of website content, product descriptions and articles.
- Produce social media content that resonates with audience segments.
- Work closely with in-house and/or external creative agencies to develop marketing materials.
- Lead and coordinate marketing operations to maximise products exposure.
- Any other ad-hoc duties as assigned by the Manager or Head of Department.

**What You'll Bring**
- Minimum 2 years of working experience in any relevant fields: Toys/Collectibles, Retail Marketing, Digital Marketing, Media Marketing, Merchandise, Fashion, Pop Culture
- Demonstrable experience in marketing with the potential and attitude required to learn
- Basic Photoshop, Illustrator, or Canva skills
- Good photography skills
- Good video/reel editing skills
- Excellent written and verbal communication skills in English and Chinese
- Experience with Chinese social media platforms is an added advantage
- Strong project management, multitasking, and creative skills
- Comfortable with working in a fun, dynamic and fast-paced business landscape; flexible with no 9 to 5 mentality
- Diploma in Marketing or relevant field

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