Live Stream Account Manager
4 days ago
NEFERTI was inspired by the ancient Egyptian Queen Nefertiti, whose beauty was legendary and with the archaeological discovery of her head bust, remains the worlds most recognisable icon of beauty.
An affiliate of Henatenn Holdings, NEFERTI was established in 2010 and provided omni-channel supply chain management solutions for beauty and lifestyle products. Supported by over 70 diverse talents in the Singapore headquarters, it manages a comprehensive portfolio across multiple categories: skincare, personal care, fragrances, cosmetics, household and beverages.
NEFERTI offers its experience in distribution logistics and product management, an established and robust global network, and local capabilities to navigate seamlessly in the respective countries. In tandem with its business volume, its reputation amongst industry players has also grown exponentially, making it one of the preferred partners of many brands. Presently, NEFERTI connects with customers spanning China, Taiwan, Hong Kong, Japan, Dubai (UAE), Thailand, Australia, USA, Indonesia, Cambodia, Vietnam, Myanmar, and Malaysia.
Its transformation to be a leading omnichannel supply chain solution provider has resulted in multiple e-commerce platforms selecting NEFERTI to power its beauty product and fragrance offering as the backend enabler, from sourcing, inventory management, forecasting, delivery as well as marketing.
Its move to its warehousing facilities has enabled NEFERTI to incorporate digital tools to manage and control information, finance, and the flow of goods. It has allowed innovative solutions for its customers, as it continues to offer value and competitiveness to meet the needs of the markets and the network.
**About this role**:
As a Live Stream Account Manager, you will be responsible for developing and executing live-streaming strategies to drive sales for our beauty products. You will be a key player in expanding our brand presence through engaging live stream sessions, interacting with customers, and promoting our products effectively.
**Responsibilities**:
- Live Stream Planning and Execution:Plan and organize engaging live stream sessions showcasing our beauty products.
Create compelling and informative content to highlight product features, benefits, and usage.
Collaborate with the sales and KOL agency team to align live stream content with overall marketing strategies.
- Customer Interaction and Engagement:Interact with customers during live streams, answering questions, providing product recommendations, and fostering a sense of community.
Utilize social media platforms and other communication channels to promote upcoming live streams and engage with the audience.
- Sales Conversion:Drive sales through effective live stream strategies, encouraging viewers to make purchases during and after live sessions.
Implement sales promotions, discounts, and exclusive offers to boost conversion rates.
- Analytics and Reporting:Monitor live stream performance metrics, analyze viewer engagement, and provide regular reports to assess the success of live stream initiatives.
Identify areas for improvement and implement strategies to optimize sales and engagement.
Relationship Management:Build and maintain strong relationships with influencers, beauty experts, and other partners who can contribute to successful live stream collaborations.
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Qualifications:
- At least 2+ years of experience in live streaming, account management, or sales
- Proven experience in live streaming and content creation, preferably in the beauty or related industry.
- Sales-driven mindset with a track record of achieving sales targets.
- Strong understanding of the beauty industry, beauty trends, and customer preferences.
- Excellent communication and interpersonal skills.
- Ability to analyze data and derive actionable insights.
- Creative thinking and problem-solving skills.
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