E-commerce Brand Manager

1 week ago


Singapore SHELDON GLOBAL PTE. LTD. Full time

About us:
Welcome to Sheldon Global Pte Ltd We consist of 7 brands such as HOUZE, Table Matters, and many others which revolve around eCommerce. At HOUZE, we bring in the best household and lifestyle brands that are simple, yet aesthetically pleasing.

Join us on our venture to become Singapore’s top retail and eCommerce sector. We are rapidly expanding, and we want you

Roles & Responsibilities:

- Work collaboratively and iteratively with the group’s in-house creative team to develop ideas that deliver cut-through and create unwavering brand love.
- Inspire cut-through creative campaigns through quality market insights, consumer insights, or business insights.
- Execute campaigns with precision and tenacity, optimising performance along the way.
- Develop and maintain the right professional networks, suppliers, agencies, and internal stakeholder relationships to ensure the best work at the best price goes out the door.
- Manage budgets, and timelines for the campaigns and special projects assigned.
- Creating marketing plans that promote brand awareness and increase customer loyalty
- Developing logos and other identifying marks for products and services offered by the company
- Researching consumer preferences and attitudes about products or services to identify trends and patterns in buying behaviour
- Managing all aspects of a brand’s identity, including its visual appearance and name recognition
- Developing marketing materials such as brochures, advertisements, and product labels
- Coordinating with other departments to ensure that new products are produced in a timely fashion
- Managing advertising campaigns for brands by developing concepts, selecting media outlets, negotiating rates, and monitoring results
- Identifying new markets for existing brands or creating new brands for untapped markets
- Monitoring competitors’ activities and responding with appropriate action, such as introducing a new product to compete with a competitor or changing pricing to better compete with a competitor’s offerings

Requirement:

- Strong leadership, team player and independent.
- Good inter-personal communication and presentation skills.
- Mature, strong analytical and concept crafting skills.
- Good P&L understanding and computer skills (Excel, PowerPoint, etc.).
- Eye for details, hands-on and able to multi-task and manage multiple projects.


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