Rosa Sales Specialist

The ROSA Sales Specialist is a strategic commercial and clinical role responsible for driving the adoption, penetration, and utilization of the ROSA Robotic Surgical System across hospitals and surgeons in Singapore. This position requires a unique blend of sales excellence, clinical expertise, and technical proficiency, serving as the primary driver of ROSA technology adoption while integrating ZBEdge digital platforms to deliver a comprehensive robotic surgical solution.

The ROSA Sales Specialist will manage the complete customer journey from initial engagement through system adoption and ongoing utilization, ensuring sustained growth in market share and clinical outcomes. This role demands exceptional relationship-building skills, clinical credibility, operational excellence in managing the imageless workflow, and the ability to demonstrate tangible value through robotic surgical technology.

The ROSA Sales Specialist provides specialist knowledge, clinical support, and account management for the ROSA system by aligning with key stakeholders, including orthopaedic surgeons, hospital administrators, customer facility staff, and Recon sales teams, to identify potential new target accounts, drive successful account onboarding and system utilisation with the ROSA Recon Platform.

**Principal Duties & Responsibilities**:
**Strategic Sales and Business Development**

Drive adoption of the ROSA Robotic Surgical System across Singapore hospitals and surgical centers, supporting achievement of revenue targets and utilization metrics
- Execute territory sales plans in collaboration with the Country Manager to maximize market penetration
- Conduct product demonstrations for surgeons and hospital decision-makers, showcasing clinical and economic value
- Identify and pursue new business opportunities while expanding use within existing accounts
- Collaborate with the Technology Solution Specialist to integrate ZBEdge digital platforms

**Clinical Support and Operating Theatre Excellence**

Provide case support in the operating theatre, ensuring smooth workflow and optimal system performance
- Assist surgeons and nursing staff with ROSA instruments, system functionality, and surgical techniques
- Deliver training to hospital staff and surgical teams on system operations, workflow integration, and best practices
- Manage case portal submissions with accuracy and completeness
- Work with Recon Technical and Distribution Services Sales and Operations teams to ensure timely delivery of instruments and equipment

**ROSA Imageless Case Planning and Coordination**

Build and maintain strong relationships with surgeons, nursing staff, hospital administrators, and key stakeholders
- Identify and develop Key Opinion Leaders to support clinical adoption and peer education
- Engage surgeons post-operatively to review results, gather feedback, and ensure continued satisfaction
- Develop strategic relationships with radiology departments to facilitate smooth case planning workflows

**Key Opinion Leader Development and Customer Engagement**

Participate in marketing initiatives, medical congresses, workshops, and educational events
- Conduct product training sessions for healthcare professionals
- Stay current on clinical literature, surgical techniques, robotic surgery advancements, and competitive landscape
- Attend sales meetings, training sessions, and strategic planning sessions
- Collaborate with marketing, clinical, operations, and regional teams

**Marketing, Education, and Professional Engagement**
- Actively participate in and support marketing initiatives, medical congresses, workshops, bioskills training programs, and educational events to promote ROSA technology
- Conduct product training sessions and workshops for healthcare professionals to enhance product knowledge, surgical techniques, and clinical competencies
- Study and remain current on relevant clinical literature, research articles, surgical techniques, robotic surgery advancements, and competitive information to provide informed guidance and advice to internal and external customers

**Collaboration, Administration, and Professional Development**
- Attend sales meetings, training sessions, cross-functional team meetings, and strategic planning sessions as required
- Collaborate effectively with marketing, clinical, operations, regional teams, and the ROSA Planning Centre to align strategies, share best practices, and drive collective success
- Travel within Singapore for case support, customer engagement, and scan collection
- Provide on-call support after hours and weekends for urgent clinical cases or customer needs
- Work closely with ZBI Coordinator - ROSA to ensure Medical Education programs are executed effectively

**Core Competencies**
- Strong selling, negotiation, and interpersonal skills with professional demeanor
- Commercial focus with drive to achieve sales targets and market penetration goals
- Customer service orientation with genuine desire