Manager, Brand

Key Responsibilities:
Strategic Communications & Thought Leadership
- Lead and implement strategic communications plans that align with business objectives and strengthen brand positioning.
- Develop and drive thought leadership initiatives, crafting insightful articles and supporting practice leaders at speaking engagements and events.
- Provide communications support to senior management for high-impact stakeholder engagements, both internal and external.
- Continuously evaluate and enhance communications strategies for greater effectiveness.

Brand Leadership & Content Strategy
- Manage the brand strategy, corporate identity (CI), and messaging framework, ensuring coherence across the business units.
- Develop thematic narratives that reflect our vision and value proposition.
- Explore innovative branding approaches beyond traditional methods.
- Ensure compliance with corporate branding and regulatory standards.

External & Internal Communications
- Manage external communications, ensuring all corporate materials such as presentations and collateral, and media engagements align with core messaging and business objectives.
- Stay ahead of media trends to maximise opportunities for brand visibility and engagement.
- Lead internal communications initiatives, fostering engagement and alignment with company culture and strategic goals.

Creative Content & Editorial Leadership
- Conceptualise, write, and edit high-quality content for corporate publications, digital platforms, and external media.
- Supervise the development of creative content, graphics, and storytelling across multiple channels.
- Conduct research to support thought leadership and communications efforts, ensuring content remains relevant and impactful.

Digital & Social Media Strategy
- Develop and implement a strategic digital and social media plan to enhance brand awareness and engagement.
- Gather and leverage data and insights to optimise digital storytelling and build an active online community.

Corporate Portfolio & Marketing Assets
- Oversee the development and management of corporate portfolios, marketing collaterals, and branding assets for business development and promotional activities.
- Ensure consistency in brand representation across all touchpoints.

Event & Campaign Management
- Lead and oversee the planning of high-impact corporate events, ensuring alignment with branding and business goals.
- Work closely with internal teams and relevant SJ Group’s business lines/units to ensure brand and communications synergy.

Governance & Compliance
- Manage all copyright, intellectual property, and stock photography matters to ensure compliance with legal and regulatory requirements.
- Coordinate with internal and external content providers (photographers, artists, designers) to uphold brand standards.

What We’re Looking For
- 10+ years of experience in branding, communications, or related fields, with leadership exposure.
- Strong strategic thinking, storytelling, and content development expertise.
- Proven ability to lead multi-channel communications and branding initiatives at a corporate level.
- Excellent writing, editorial, and media relations skills.
- Experience in digital communications, social media strategy, and stakeholder engagement.
- Ability to thrive in a fast-paced environment and collaborate across business units.

If you are passionate about elevating brand narratives and leading impactful communications, we would love to hear from you

Real Impact, Made Together

SAA is a member of the Surbana Jurong (SJ) Group, a diverse and collaborative collective of problem solvers for the built environment, continually reimagining ways to create a smart and sustainable future.

As one of SJ’s 10 member companies, SAA is part of a global network of professionals in more than 120 offices in over 40 countries.

Submit Your Application

At Surbana Jurong, we put talent, hard work, teamwork and a fun workplace together to approach problems and solve them creatively and collaboratively. Join us in making a positive impact on the world