Marketing Executive

We Are Caring is a globally-leading social impact organisation focussed on revolutionising the ethical recruitment of Migrant Domestic Workers (MDWs). Supported by the DBS Foundation, we harness the power of advanced smart technology and an online platform to make a positive change in the world. Our passionate team lies at the heart of our success, and we are excited to invite a savvy and imaginative marketing professional to join us on our journey towards a world full of opportunities for all.

With over 6 years of successful operations in Singapore, where we have supported more than 5,000 clients and MDWs, we have recently expanded our business into Hong Kong. As we continue to grow at an impressive pace, we are eagerly seeking new team members to be a part of our thriving organisation. Our global team of over 20 employees is driven by a shared commitment to our values and a genuine passion for making a difference.

We Are Caring is the world's first ethical recruitment agency to secure the IRIS certification, a program introduced by the International Organization for Migration (IOM), a branch of the United Nations. We also take pride in being a member of the B Corp community, where people and purpose always come first.

If you are a marketing professional with a flair for creativity, an appetite for innovation, and a desire to be part of a team that is reshaping an industry, then We Are Caring is the perfect place for you to thrive. To learn more about We Are Caring, including our mission and values, please visit our website.

**An overview of the role**:
We are seeking a dedicated and dynamic Marketing superstar to join our growing team. In this role, you will be responsible for our operational marketing efforts, leading community building and engagement initiatives, and driving corporate social responsibility (CSR) activities.

If you may not have a lot of experience, but you’re a savvy go-getter who is willing to roll your sleeves up and build something amazing with us, what matters is that you can demonstrate the competencies and attitudes set out in the job requirements (please see below), that you are creative and organised, and have a passion for driving positive social impact.

**Main responsibilities**:

- Operational Marketing:

- Develop and implement key marketing campaigns, ensuring alignment with business strategies and objectives.
- Coordinate the production of marketing materials, including print collateral and digital content.
- Develop our brand standards, and create a bank of key template documents.
- Monitor and report on the performance of marketing initiatives, providing insights and recommendations for optimization.
- Work closely with our leadership team on ad hoc projects and requests, using your judgement and flexibility to meet deadlines.
- Community Building and Engagement
- Develop and implement community engagement strategies to foster strong relationships and drive our social impact.
- Manage our community engagement tool and facilitate meaningful discussions. Work with the wider team to ensure inquiries are answered appropriately.
- Coordinate and organise community events, training, workshops and webinars to facilitate learning, knowledge sharing and networking opportunities, working closely with our wider team.
- Monitor and analyse community feedback and sentiment, providing valuable insights to improve customer and community experiences.
- Corporate Social Responsibility (CSR):

- Support the development and implementation of CSR strategies, aligning with the company’s values and our customer and community needs. Specifically, support and strengthen our IRIS standard and B Corp requirements.
- Collaborate with internal and external stakeholders to promote CSR activities and communicate their impact to our clients and community.
- Assist in the creation of CSR reports and content for internal and external communications.
- Ad hoc projects as required.

**Job requirements**:

- Diploma or Degree in Marketing, or relevant field
- Proven experience in marketing coordination and a strong understanding of marketing principles and strategies
- Proficiency in social media platforms, content management systems, and marketing analytics tools
- Have experience in using HubSpot, our key CRM tool
- Exceptional communication skills, both oral and written
- A key team player, hard working and eager to learn
- A strong affinity for critical thinking, hands-on execution, problem-solving and results oriented
- Able to work independently with excellent time management skills and the ability to manage multiple projects simultaneously, and a strong sense of task ownership
- Experience or knowledge of community engagement and CSR practices is preferred
- Love working and contributing in a fast-paced environment

**More details**:

- Monday to Friday, 9am to 6pm
- Salary: $3,000 - $4,500 (depending on experience)
- 14 days annual leave per year
- Medical Insurance
- Wellbeing Grant
- Bes