Beauty Consultant
6 days ago
Since its founding in Ginza, Tokyo, brand SHISEIDO--exclusively crowned with the company name and camellia marque--has been fusing art and science, representing Japanese Beauty. Today, it offers a wide range of products in 88 countries and regions around the globe.
bSHISEIDO Skincare and Makeup help our customers reveal and express their beauty on the outside, empowering them with confidence and vitality. It is that outer beauty that brings to light their inner beauty. From outside in and from inside out, beauty blooms and expands. It fills the world with life. And makes them ALIVE with Beauty. It is that very special feeling of overflowing joy and healthy, positive energy that we want to bring to the world through our products.
In this document, the roles will be collectively termed as BC.
**Key Responsibilities**
The BC reports into the Counter/Store Manager and Sales Executive (commercial team) and responsible for providing the brand’s highest standard of service to customers at his/her assigned retail outlet and driving sales and profits within the brand. He/she will also be work closely with the Store Manager to ensure smooth daily operations.
**Main Functions**
- Ensures smooth day-to-day counter/boutique business operations.
- Working closely with retail team members to achieve sales targets monthly.
- Exudes proper and professional conduct at the counter.
- Ensures proper daily grooming (makeup and dressing) based on brand’s requirement.
**Responsibilities (but not limited to)**:
**Operations & Achieving Sales Targets**
- Ensures timely reporting for daily store operations.
- Attends counter briefings from Store Manager to get updates on brand, marketing, and education communications.
- Be aware of sales targets and goals to achieve in the briefing sessions.
- Monitoring personal monthly sales productivity KPIs - AUS/IPT
- Maintain a cohesive and cooperative work environment to work towards achieving brand sales target and business growth.
- Performs cashiering duties at counters/FSS in a professional manner and with highest respect to customers. Highest level of accuracy and integrity are required.
- FSS BC: Follows SOP for team members the proper management of opening cash float, and daily cash collection and consolidation for banking in monthly, as well as proper documentation of card charge slips for submission to Finance Department. To report any discrepancies in daily sales tally to Store Manager and Sales Executive.
**Stocks/Inventory Management**
- Performs monthly inventory counts designated by the Store Manager, managing stock-in/receiving for stock freshness and report to Store Manager any discrepancies and to highlight any aging stocks.
- To practice FEFO (First-Expired, First-Out), i.e., oldest batch of stocks to be sold first, thus proper management of stock arrangement is required of team members.
- Maintaining OOS list and following up on the stock orders with Store Manager and update Store Manager on high-demand SKUs, based on current market trends.
**Counter/Store Maintenance**
- Daily checks on counter/boutique merchandizing units and product displays are adhered to Brand’s merchandizing guidelines and update Store Manager for discrepancies.
- Ensure store cleanliness and hygiene through daily housekeeping and post-Covid hygiene SOP on testers are well-managed.
- Report to contractor/maintenance team on any malfunction to store/counter’s electricity or fixtures and update the Store Manager.
- Forecast and replenish counter hygiene supplies regularly through the Store Manager.
**Staff Coaching & Development **_(for Senior BC) _**
- Assist the Store Manager in coaching new BC in the team (particularly new hire OJT), coordinating closely with the Store Manager and the given onboarding coaching agendas by the Education Department.
- Provide regular updates to the Store Manager on the working progress of new hires.
- To ensure all team members are aware of their roles and responsibilities, targets, and goals.
- To coach slower performing team members by reinforcing service standards and product knowledge. Demonstrate selling skills to team members.
- Assist Store Manager in ensuring team members’ daily grooming (makeup and dressing) conforms to bSHISEIDO high standards and provide feedback to the team members for improvement.
**Service Excellence & CRM**
- Provide an excellent shopping experience for customers at the counter/boutique and ensuring retail team uphold high-level of customer service standards.
- Handling and managing customer complaints.
- Recruit new customers as well as building good relations with current customers.
- Be aware of the brand’s CRM initiatives and customer-data collection, strictly adhering to the PDPA guidelines.
**Brand Education**
- The BC is required to go through on-the-job coaching with the Store Manager during the first month of employment, and then scheduled for 7-day brand induction with the Education Team.
- The BC will be
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