Singapore Marketing

4 days ago

Singapore Shopee Full time

DepartmentMarketing

LevelExperienced (Individual Contributor)

LocationSingapore

The Marketing team at Shopee is responsible for conceptualising and implementing go-to-market activities to achieve increased usage and visibility. The team covers areas including Campaigns Management, Community, Public Relations, Partnerships, Offline Marketing and Design. The Regional Marketing team is responsible for strategising and implementing go-to-market activities and working with local teams to localise marketing for the specific markets. The Brand and Growth Marketing team covers all aspects of online and performance marketing for the region. This team is responsible for data-driven solutions, tracking and measuring data to reach the targeted customers. Browse our Marketing team openings to see how you can make an impact with us.
- Conceptualise, develop and execute marketing campaigns for a specific Electronics Category (especially Computers & Peripherals, Mobile & Gadget subcategories)
- Collaborate and coordinate across both internal and external stakeholders, including working with internal key account managers, business intelligence, and other marketing functions (e.g. social media, partnerships, public relations, online marketing, offline marketing, graphic designers) for campaign creation and optimisation
- Conduct data analysis on campaigns performance (including against order and Gross Merchandise Value targets) and offer ongoing recommendations for campaign optimisation, such as innovative ideas, partnerships and activations that enhance campaigns performance
- Keep abreast of trends on social media, ecommerce, digital marketing and industry developments, and leverage on such trends and developments to optimise campaigns

**Requirements**:

- Excellent English communication and writing skills
- Excellent stakeholder and project management skills. Ability to handle multiple tasks, manage expectations and coordinate with internal stakeholders (graphic designers, key account managers)
- Independent and open to taking on new tasks or projects
- An analytical and structured thinker. Have a good affinity for critical thinking, hands-on execution and problem-solving
- Reliable and possess strong team spirit. Able to work collaboratively, is patient and has good social skills
- Prior experience (at least 1 year) in ecommerce, marketing (including agencies) or equivalent roles is a bonus
- Knowledgeable and excited about all things tech

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