Product Marketing Executive

4 days ago


Singapore PERSONNEL LINK JOBHUB PTE. LTD. Full time

**PRODUCT MARKETING EXECUTIVE (CONSUMER ELECTRONICS/ HOME APPLIANCE)**
- Product Management - Management of Product Life Cycle which includes liaison with Headquarter, Vendors and Sales department on price positioning, preparation of product-related materials and New Product Preview etc.
- Propose and execution of Above The Line (ATL) and Below The Line (BTL) marketing activities such as advertisement, promotions, campaigns, launch events, etc.
- Planning and developing marketing materials such as presentation file, Point Of Purchase (POP), catalogue, concept corner, etc.
- Allocating, monitoring and management of marketing development funds.
- Management of sample units and marketing stocks.
- Analyze industrial trends and competitive landscape and execution of market research to identify new business opportunities.
- Updating of the company’s website.

**Requirements**:

- Minimum Diploma and has min 1 year or internship experiences in consumer retail product (either sales, internship, marketing, channel etc). Training will be provided.

**Location: Alexandra Technopark**

**Salary: Up to $4000


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