Trade Marketing Manager

**About us**

Go City is transforming the way people see and experience the world’s greatest destinations. We give our customers total flexibility to choose the experiences, tours and activities they want to visit at incredible savings.

For over 20 years, the Leisure Pass Group has shaped the future of the multi-attraction pass industry by enabling online pre-purchase of attractions, tours, and activities. In 2017, Europe’s Leisure Pass Group, USA’s Smart Destinations, and New York Pass came together to form the Go City brand, giving us greater reach and ambition as we expand across the globe. Backed by highly successful Private Equity firm Exponent and headquartered in Soho, London with a team of over 125 the business is highly profitable with over 3 million customers globally. We have ambitious plans to leverage these capabilities to drive the business’ continued growth. With a heavy investment in technology and APAC teams this year Go City are excited for like-minded, problem solving individuals to join their transformation and make their mark on our future, globally.

**About the role**
**Trade Marketing Manager - APAC**
**Full time**
**Permanent**
**Singapore**
**Reports to the Director Trade Sales, APAC**

**What are we up to?**

Our Trade team handles a wide array of tasks, but their primary focus is to sell our portfolio of Go City multi-attraction passes via B2B partners. They work with a multitude of Online Travel Agencies (OTAs) to bricks-and-mortar agencies like Flight Centres. We are on the search for a passionate Trade Marketing Manager who will play a key role in our rapid and exciting expansion in APAC. This new role is a strategic and hands-on role where you will both create and manage all Trade Marketing activities for APAC, ensuring the best-in-class methodologies are being utilized.

**What you'll be doing**:

- To lead, develop and implement the APAC trade marketing strategy and ensure these strategies are in tandem with the Company’s brand positioning, drive growth and increase sales volumes and profitability.
- Build trade media strategies, manage the excellent execution and reporting of results.
- Design and monitor a competitive activity feedback report to track frequency and types of promotions taking place in the various trade sectors, documenting such activities for analysis, reporting and future referencing purposes.
- Analyse insights to find opportunities and channels to increase sales and develop product awareness.
- You’ll constantly be on the lookout for effective and efficient ways to ensure visibility and impact of all our activations.
- Collaborate with internal teams to translate marketing strategies into actionable plans to achieve business objectives
- Ensure robust and competitive programs based on market dynamics and needs. You’ll keep ahead of competition through obtaining an in-depth understanding of the market and provide viable recommendations for decision making.
- Identifying issues and using your business knowledge and problem-solving skills as a counter measure to put scalable solutions in place
- Develop and maintain a range of collateral that effectively promotes awareness and demonstrates impact for key partners.
- We support a culture where Health and Safety, Wellbeing and Personal Data at work are important. We are all adults, which means we expect the same in return. Each of us plays our part looking out for ourselves, each other, our Partners, and our customers every day.
- Commitment to live and breathe our Company values in the delivery of your role and responsibilities.

As you can see, this role covers a wide range of responsibilities, but we know that our People are more than just their job description. We are a team here at Go City which means there will be plenty of opportunities to stretch your thinking, expand your knowledge and make a contribution to the wider business not reflected here.

**Requirements**:
**What will you have / Who are you?**

**Essential**:
- Circa 5+ years of marketing or commercial experience
- Experience working in the travel industry and/or online travel and have sound APAC market knowledge
- Bachelor’s Degree in Business/Marketing field
- Known for your strong business acumen
- Ability to think critically and creatively
- Strong interpersonal and excellent communication skills, both written and verbal
- Self-motivated individual with a ‘get up and go’ attitude - someone who is highly energised
- Proven working experience in Digital Ecommerce and knowledge of digital marketing
- Solid organizational skills including attention to detail and multi-tasking skills
- Singaporean Only

**Benefits**

**The all important perks**:

- Competitive market rate salary
- Discretionary bonus scheme
- Enhanced annual leave time
- Ability to buy 5 additional days holiday each year
- Medical Insurance (Outpatient, Hospitalization and Dental)
- Floating bank holiday
- Enhanced Parental Leave
- Flexible and Hybrid w