Manager/senior Manager, Sales

Advertised on: 16 Jul 2025_

This role is hired under Mandai X, the growth accelerator and venture building arm of Mandai Wildlife Group.

We live in a world where the delicate balance with nature has been disrupted. Reversing this trend will require a global effort of unprecedented speed and scale.

An impossible task alone.

Which is why we challenge ourselves to reach 1 billion consumers, as potential for change can only happen when many come together.

And this is where Mandai X can make a difference. Working to influence changes in attitudes, decisions and behaviours.

Leveraging over 50 years of experience in inspiring people to value and protect nature as part of the Mandai Wildlife Group, our efforts will spark, catalyse and accelerate innovative ventures in completely new domains to drive growth and impact beyond boundaries. Eliminating the well-entrenched trade-offs faced between commercial, human and the planet’s well-being. -- and blending everything together so that these usual conflicts faced are aligned.

We will redefine what a better life means; and unleash humanity’s collective power to make this change through impactful ventures that enable and empower individuals and companies with everyday choices that not only help them, but also make the world a better place at the same time.

Welcome to Mandai X.

**Job Duties and Responsibilities**

**Strategic Leadership for IP Development & Growth**:

- Lead the development and execution of a strategic plan to expand the Ranger Buddies IP globally, ensuring content resonates with audiences while supporting Mandai X’s mission for sustainability.
- Act as the key driver for content innovation, ensuring alignment between creative development and the brand’s educational goals, particularly focusing on sustainability, wildlife conservation, and the promotion of environmental stewardship.

**Animation Series Production Oversight**:

- Manage the end-to-end development of the Ranger Buddies animation series, collaborating closely with global production studios, creative teams, and internal departments to ensure timely, high-quality delivery.
- Ensure that all stages of content production, from initial concept to final output, align with the brand’s values, engaging children and providing educational value, while working closely with the Creative team to verify consistency and quality.
- Continuously assess content to ensure its impact and relevance, keeping it fresh and in tune with evolving audience preferences.

**Content Sales & Distribution Management**:

- Build and nurture strategic relationships with key global content distributors, broadcasters and licensing agents to secure and negotiate distribution deals for the Ranger Buddies content.
- Develop and implement effective sales strategies to drive the growth of the Ranger Buddies brand across multiple platforms, including broadcast, streaming services, and digital media.
- Negotiate and finalize contracts with distributors, ensuring alignment with the brand’s goals and optimising revenue opportunities.
- Actively explore and secure new content distribution channels to maximise visibility and growth, including digital platforms and international markets.

**Partnership & Stakeholder Engagement**:

- Cultivate and maintain strong relationships with strategic partners, including broadcasters, content distributors and licensing agents ensuring alignment on goals and expectations.
- Manage ongoing communication with stakeholders, ensuring smooth project execution and fostering long-term partnerships.
- Serve as the primary point of contact for all partner negotiations, ensuring high levels of satisfaction and collaboration while maintaining the brand’s strategic vision.

**Budget & Financial Oversight**:

- Manage the overall budget for the Ranger Buddies content development and sales initiatives, ensuring that projects remain within financial parameters while maximising returns.
- Track and report on royalty fees and licensing revenue from content distribution, ensuring accurate payments and financial reporting.
- Collaborate with the finance team to develop and maintain detailed financial reports that outline the performance of content sales, licensing deals, and associated royalties.
- Review and track the financial terms of licensing agreements, including royalty rates, advance payments, and payment schedules, ensuring compliance with contract terms.
- Oversee the creation and management of deal memos, ensuring all financial terms and key deliverables are clearly outlined and align with business goals.
- Regularly update senior management on revenue performance, highlighting successes, areas for improvement, and financial projections for upcoming deals.
- Work closely with internal teams to forecast revenue streams, monitor cash flow from sales, and adjust strategies as needed to optimize financial performance.

**Job Requirements**
- Proven Experience in Children’s Content: A minimum of 7-10 year