Marketing & Engagement Executive
5 days ago
**About Us**
We are a leading enrichment centre specialising in abacus and mental arithmetic. Our mission is to nurture young minds through fun, structured, and effective learning. As we grow, we are looking for a dedicated **Marketing & Engagement Executive**to help us connect with parents, promote our programs, and support centre-wide campaigns and events.
**Key Responsibilities**
**Marketing & Promotions**
- Plan and execute marketing campaigns, promotions, and referral programs.
- Manage social media content (photos, videos, posts, stories).
- Explore and work with influencers to boost visibility.
**Parent Relations & Customer Engagement**
- Handle parent enquiries and arrange trial lessons.
- Call parents after enrolment to ensure positive onboarding.
- Follow up with parents who submit withdrawals to gather feedback.
- Conduct yearly parent surveys and share referral promotions.
**Events & Internal Coordination**
- Plan and coordinate events (e.g., grading exams, roadshows, workshops).
- Motivate and update staff on campaigns to ensure strong communication with parents.
- Take photos/videos for marketing collateral and social media.
**Insights & Reporting**
- Gather parent feedback to improve programs.
- Track and report effectiveness of marketing campaigns.
**Requirements**:
- Diploma/Degree in Marketing, Communications, Business, or related field.
- Experience in marketing, event coordination, or customer service preferred.
- Confident communicator, comfortable engaging with parents.
- Creative and hands-on with social media (Instagram, Facebook, TikTok).Proactive, organised, and able to multitask.
**Main Location**:Mountbatten Centre (with occasional travel to other centres)
**Working Hours**:
- Tue - Fri: 9:30am - 7:00pm
- Sat: 8:30am - 6:00pm
- Sun & Mon: Rest days
**What We Offer**
- Salary range**:$2,400 - $3,500 (commensurate with experience)**:
- Dynamic work environment with exposure to both marketing and community engagement.Opportunities for professional growth in a stable and expanding education business.
If you’re passionate about marketing, enjoy building parent relationships, and love working in a child-focused environment — we’d love to hear from you
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