Digital Marketing Specialist

2 days ago


Kallang, Singapore Shingda Construction Pte Ltd Full time

**About**

**Launched in 2014, SocietyA champions and celebrates the diversity and talent of Asian designers and their amazing collections. Since its inception, the multi-label brand has made significant strides in the fashion retail scene. From having only 11 Asian-designer brands under its belt in 2014, SocietyA currently houses over 80 fashion, beauty and homeware brands from Korea, Paris, New York, Indonesia, Thailand and more. With a decade of business under its belt, SocietyA moves into a new era, now presenting leading global designers and brands to its audience.**

**Responsibilities**
- Orchestrate and manage online advertising strategy across all social media platforms.
- Manage the marketing campaigns across all digital channels, including SEM, SEO, display, Facebook ads, Instagram ads.
- Review new ad types to reach out to target audience.
- Organize and produce an advertising calendar to support our overall business strategy.
- Work with creative and content teams in producing your ad plan to life.
- Develop performance metrics for all digital advertising activities.
- Work closely with ecommerce team to create integrated marketing plans so as to drive traffic to ecommerce sites and increase sales conversion.
- Execute campaigns, collect, and analyze data and results, identify trends and insights in order to achieve maximum ROAS in paid search campaigns
- Perform in depth SEO analysis to make recommendations and execute strategies
- Understand digital and social media advertising trends, innovation, and competitive landscape, and provide feedback to management

**Requirements**:

- Good knowledge in relevant tools such as Google Analytics, Google AdWords, Google Search Console, etc.
- Background in digital marketing for fashion, beauty or retail brands is a plus.
- Ability to work independently and with an analytical mindset.
- Skilled in multi-tasking and with excellent time management skills.

**Salary**: $3,000.00 - $4,000.00 per month

**Benefits**:

- Dental insurance
- Health insurance

Schedule:

- Monday to Friday

**Education**:

- Local Polytechnic Diploma (preferred)

**Experience**:

- Social media management: 1 year (preferred)
- Local Polytechnic Diploma: 1 year (preferred)
- Digital marketing: 1 year (required)

Work Location: In person


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