Product Manager, B2B Tablets, Mobile Experience
2 weeks ago
Position Summary
This role is responsible for driving the market share, revenue targets and profits for the tablet business focused primarily on Enterprise channels and others
Role and Responsibilities
- Responsible for driving the market share, revenue targets and profits for tablet business.
- Manage product life cycle, product positioning, product benchmarking / comparison and pricing matters. This role will take the lead to drive customer service plans and initiatives as a differentiator to increase PTO and brand loyalty.
- Analyze competitors, market trends and identify gaps to grow market share for product category
- Plan product roadmap, Pricing strategy with HQ and communicate to all internal stakeholders and external customers.
- Responsible for go-to-market strategy and new product launches, working closely with various Sales, Marketing and Trade Marketing team to execute plans.
- Grow specific channel/account revenue whilst managing channel harmony (across all channels) for pricing/consumer offers and minimizing sales cannibalisation
- Bridge between HQ and SESP to ensure product & pricing needs and requests are met. Must be a strong communicator.
- Work closely with the Customer Service team to manage and drive attachment and usage of customer service plans & initiatives such as Samsung Concierge, Samsung Premium Care and Samsung Members app. (Co work with CS Team)
- Work closely with all Key Account Teams to drive sell out and execute co marketing campaigns with channel partners
- Seek out business opportunities for 3rd party partnerships to drive demand and visibility of Samsung IM products.
Skills and Qualifications
- Degree holder with at least 5 years of relevant working experience in Product Marketing
- Have strong business acumen
- Familiar with the Tablet/NPC as a category
- Must be a team player and able to deal with multiple stakeholders
LI-SEAO ; #LI-MidSenior
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