Brand Marketing Specialist
11 hours ago
Job Responsibilities:
- Responsible for the company's brand communication efforts, enhancing brand influence through content planning and operational strategies;
- Manage and operate Chinese social media platforms (e.g Rednote), including copywriting, video script planning, and other maintenance and management tasks;
- Plan and execute user marketing campaigns, including competitive research, campaign planning, marketing copywriting, and data analysis, to support user retention and growth goals;
- Maintain and operate the company’s official website, ensuring timely updates of the latest brand campaigns and promotional materials;
- Continuously research the latest user growth strategies in the industry and closely monitor competitors' activities and performance data.
Job Requirements:
- Minimum 3 years of relevant experience in brand operations;
- At least Bachelor’s degree in Journalism, Marketing, or related fields;
- Strong writing skills and creative thinking, capable of independently drafting marketing campaign copy;
- Experience in the financial industry is preferred; individual experience in stock or options trading is a plus;
- Conversant in English and strong written and verbal communication skills in Chinese/Mandarin to manage Chinese social media platforms and liaise with internal and external stakeholders.
Pay: $3,800.00 - $5,000.00 per month
**Benefits**:
- Dental insurance
- Health insurance
Schedule:
- Monday to Friday
Supplemental Pay:
- Performance bonus
Work Location: In person
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