Senior Product Evangelist
1 week ago
Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.
Job Responsibilities:
The Senior Product Evangelist is responsible for global product marketing and management of Razer accessories on the notebook division with focus on developing and executing marketing plans and business initiatives to achieve annual KPIs and fiscal targets. Manage aspects of the Global accessories go-to-market process including marketing plan creation, campaign management, ordering samples, and budget tracking. The growing accessories category includes docks, external graphics, power supplies, and Razer skins.
- Develops and drives global marketing plans for assigned product line
- Drive marketing roadmap requirements working with the product development team to maintain an extended roadmap plan
- Responsible for all product marketing and management functions of assigned product line
- Develops comprehensive product launch plan for all new launches, presents to internal stakeholders and drives execution of plan at detailed level
- Supports PR teams through participation, able to effectively communicate with outside press and represent the product and company as required
- Prepares and deliver on-time marketing assets for various sales and communications channels.
- Ensures the development and execution of accessory marketing activities within various regions around the world, working closely with regional cross-functional teams
- Represents notebook and accessory division at various public facing events, customer and partner meetings
- Attends weekly calls with global stakeholders to ensure product updates and execution of marketing initiatives to help drive growth
- Responsible for understanding market and competitive offerings of assigned products
- Gathers input from various sources (market, press, customers, forums, etc.) to drive feedback of business and market requirements into product planning process to help shape platform roadmap
- Drives input into creative strategy of assigned products, including packaging, advertising, web content and marketing, merchandising and promotions
- Works with outside vendors and strategic partners to drive initiatives and actions that help support overall product and business initiatives
- Collect and consolidate sample demand for upcoming product launches with regional teams, product managers, and other key stakeholders
- Track and ensure budget are maintained for applicable category spends
- Other duties as assigned
Pre-Requisites:
- 5+ years’ experience in a similar role
- Experience developing and overseeing execution of marketing plans
- Experience with PC or consumer electronics sales channels, both retail, direct, online and distribution
- Able to write marketing copy and provide design direction on creative including digital marketing, web merchandising, print ads, video, graphics, etc
- Has previously developed detailed marketing plans and was involved in articulating the strategy and requirements for success
- Can work independently and to prioritize and handle multiple tasks and projects concurrently
- Strong administrative, organizational, and communication skills including ability to successfully interact with executive management
- Preferred experience in working in a global company with multiple stake holders across different countries and time zones
- Must have Microsoft Office experience: Word, Excel, Outlook, PowerPoint
Are you game?
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