Digital Media Marketing Officer
1 day ago
You love putting ideas out and transforming them into reality. You believe that the success of companies is largely tied to a strong marketing team and strategy. If this sounds like you, this may be the ideal job that you have been looking for. Join CYS Global Remit as a Digital Media Marketing Officer today
**Job Description**:
- Develop, implement and execute strategic marketing plans
- Determine budget and targets and design marketing plans to achieve them
- Conduct research such as user testing and surveys to find out the needs and wants of the target audience
- Identify pain points of the consumer and the opportunities that the company can fill
- Build a broad set of marketing assets to support the creation of a brand
- Work with branding and marketing agencies to create strategies
- Executing and / or supervising the execution of such strategies alongside such agencies
- Recommend, plan, and execute company-wide marketing strategies
- Engage and grow our online audience through our social media platforms
- Preparation of media kits and marketing communication materials for distribution through various channels
- Monitor, analyse and optimise our marketing efforts
- Create content for press releases, articles, and graphics as and when is needed
- Track, measure, and analyze all initiatives to report on social media ROI
- Organising events to promote company branding
**Requirements**:
- Proficient in Microsoft Office (Word, Excel, PowerPoint, Outlook)
- Highly creative and has experience in running digital and offline campaigns
- Demonstrated understanding in identifying target audiences
- Displays a relentless attitude
- Intimate understanding of traditional and emerging marketing channels and tools
- Experience in setting up and optimizing campaigns
- Has graphic design skills (e.g., Adobe Creative Suite, Canva)
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