Brand Designer

At Gensler, we design for people. We leverage our global perspective and local presence to innovate at every scale. We’re not just designers. We’re tinkerers, craftspeople, visionaries, innovators and thought leaders. Fueled by passion and entrepreneurial spirit, our people bring new ideas to solve challenging problems. Whether you’re into sketching new ideas, hacking a building or growing client relationships in global markets, there’s something here for everyone.

Our depth of expertise spans disciplines—from aviation and transportation to education, hospitality, retail, technology and more. At our core we embody an entrepreneurial spirit, always looking ahead for new ways to innovate and add to our clients' success. We share the belief that design has the power to transform organizations and change lives; whether we’re refreshing a retailer’s brand, planning a new urban district or designing a super tall building.

Our work reflects an enduring commitment to sustainability, and we believe that a diversity of voices and cultures is one of the most powerful strategic tools for securing lasting competitive advantage.

As the world’s largest design firm, Gensler has a unique obligation and opportunity to focus on sustainability in the built environment. We deepened our commitment to combat the impact on climate change in the built environment when we launched Gensler Cities Climate Challenge (GC3) in 2019. This is our pledge to meet an ambitious goal: the elimination of all greenhouse gases from our work by 2030.

Your Role

As a Brand Designer, you must love to push new ideas, be passionate about design and get excited about working on diverse projects with extremely talented creative leaders and teams. You will work alongside our designers and team supporting wayfinding and brand design efforts from immersion and conception to final executions. The nature of designs ranges from wayfinding systems, environmental graphic design branded experiences.

What You Will Do- Synthesize research and insights that are relevant to the design process and support the brand team to develop strategies that address a project's specific needs- Organize and prepares findings in a clear and structured manner to ensure well-defined communication between team members within the project lifecycle- Involved in the collaboration with clients, design teams and fabrication partners across multiple industries- Generate multiple concepts and develop viable, documented design solutions that help solve a variety of problems for our clients- Develop user analysis and hierarchal systems of sign types, messaging and communication strategies;- Integrate color, symbology, and typography into two and three-dimensional built environments;- Specify material, finishes and graphic standards for signage- Prepare final documentation including message schedules, sign location plans and sign type drawings- Together with Design Manager, oversees all project phases, including programming, Design, Design Intent, documentation, project samples, mock-ups, and fabrication/vendor coordination- Support project sustainability targets throughout project phases and actively engage in delivering them. Coordinate sustainability targets with project consultants and engineers.- Implement sustainable design strategies in every project stage and investigate solutions to sustainable design challenges.- Work collaboratively with the team to optimize sustainability performance through design iterations and research.- Lead climate focused analysis and studies for each project.

Your Qualifications- Bachelor's degree in graphic design, industrial design, environmental design, architecture, visual communication or related field- Minimum 6 years professional experience in environmental graphic design, print/digital design, or similar studio experience- Excellent analytical and problem-solving skills that work well in an interdisciplinary, fast-paced environment- Strong presentation skills; writing skills a definite advantage- Strong time management and organization skills are imperative to juggle multiple tasks, clients and resources- Experience with planning, documentation and management of environmental graphic, wayfinding and signage projects in the context of the built environment will be an added advantage- Expertise in Adobe Creative Suite (Illustrator, InDesign, Photoshop) and MS Office and proficiency in SketchUp or other 3D modelling programs a plus- Working knowledge of motion graphics software, digital video editing, or other skills related to designing for and creating dynamic content a plus- Knowledge in sustainable design principles required.- LEED, WELL, Fitwel, LFA, Greenmark or other rating systems accreditation preferable.- Previous experience in sustainable design projects preferable. Especially built projects with LEED, Living Building Challenge, WELL Building Standard, Fitwel and /or Net Zero Building certification.- Demonstrate a collaborative and integ