Regional Marketing

1 week ago

Singapore Shopee Full time

DepartmentMarketing- LevelEntry Level- LocationSingaporeOur Marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility. The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition and engagement. The Regional Brand and Growth Marketing team covers all aspects of online and performance marketing, which involve tracking and measuring data to better reach our users. Our local marketing teams work closely with the regional teams to localise and adapt strategies to increase brand awareness and acquisition in each market. Browse our Marketing team openings to see how you can make an impact with us.

**About the Team**:

- The Regional Marketing Solutions team is responsible for online marketing strategy and the growth of solutions across external and internal media channels for brands. The role requires strong knowledge of the digital media, paid-owned-earned media model and performance marketing to drive growth for brands on Shopee.- As a regional client partner, you will play a consulting role to brands for their marketing and media strategies on Shopee, with the goal to help their businesses grow by leveraging Shopee’s full suite of marketing solutions and services. Besides brands, you will also work closely with various regional and local cross functional teams, such as Regional AdOps, Regional Brand Partnerships and Local Marketing Solutions teams.- Leverage content and event marketing to strengthen Shopee Marketing Solutions’ branding and thought-leadership position in the industry
- Develop and manage marketing content across a wide range of topics and formats to educate and engage brands and sellers to adopt and succeed at Shopee Marketing Solutions
- Build and strengthen partnerships with Shopee Marketing Solutions’ partners
- Collaborate closely with cross-functional teams to execute regional initiatives such as go-to-market plan for Shopee’s ever-evolving marketing solutions
- Manage internal stakeholders and external partners to meet various business needs across the region

**Requirements**:

- Bachelor’s Degree in business administration or marketing and communications
- 1-2 years of experience in content marketing. Experience in digital marketing or B2B marketing industry is preferred.
- Have experience in building pitch content and business cases using both quantitative and qualitative insights
- Effective communication across all levels (both written and verbal) and strong organization and project management skills
- Excellent interpersonal skills and able to manage stakeholders across different markets
- Ability to work independently, multi-task, meet deadlines, pay attention to details and thrive in a fast-paced environment
- Faster learner and team player. Have a can-do attitude and be resourceful in problem-solving
- Excellent command of the English language in both spoken and written communication

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