Senior Marketing Campaign Coordinator

2 days ago


Kallang, Singapore Ask & Embla Full time

Ask & Embla is a rapidly growing Alternative Body Jewelry company based in Singapore with a collective following of more than 450,000 across our social media channels. We ship internationally to a diverse range of customers and we are proud to be one of the leading brands worldwide in the alternative jewelry space.

At Ask & Embla, we’re passionate about creating a company that brings out the best in everyone and where individuals love to work and grow as a team. That means constantly learning and building new things, being flexible about how and where we work, and empowering each other to do the proudest work of our lives.

Started out as a school project in 2013, Ask & Embla, led by an ex-Googler and ex-Amazonian, has more than 30 employees across 4 countries, and this team is growing fast. We are building the foundation to expand several business verticals while supporting existing business functions for fulfilling thousands of orders each month.

At Ask & Embla we learn and build fast together, sharing the purpose and passion of creating not just beautiful, expressive and sustainably-made jewelry, but a community that celebrates the misfits, the believers, the round pegs in square holes and everyone in between. Everyone deserves to own who they are; we create the jewelry so they can do it with pride.
- Markets products by developing and implementing digital marketing and advertising campaigns.
- Coordinate product launch campaigns across all platforms, working closely with the creative team, marketing team, and product teams
- Evaluate and monitor campaign performance on an ongoing basis by analysing key metrics and creating comprehensive reports
- Regularly evaluate and improve existing processes to improve campaign management efficiency
- Manage relationships with external vendors to ensure high-quality and timely execution of marketing programs, and to ensure competitiveness
- Implements marketing and advertising campaigns by assembling and analysing sales forecasts; preparing marketing and advertising strategies, plans, and objectives; planning and organizing promotional presentations; and updating calendars.
- Tracks product line sales and curating products to inject into marketing campaigns for improved campaign effectiveness
- Markets products by developing and implementing marketing and advertising campaigns.
- Tracks sales data, maintains promotional materials inventory, plans meetings and trade shows, maintains databases, and prepares report.
- Implements marketing and advertising campaigns by assembling and analyzing sales forecasts; preparing marketing and advertising strategies, plans, and objectives; planning and organizing promotional presentations; and updating calendars.
- Researches competitive products by identifying and evaluating product characteristics, market share, pricing, and advertising; maintaining research databases.
- Accomplishes organization goals by accepting ownership for accomplishing new and different requests.
- Explores opportunities to add value to job accomplishments.

**Job Requirements**
- Bachelor’s degree or diploma in marketing, business, data analytics or other related fields
- Proven working experience in digital marketing, particularly within the e-commerce industry
- Demonstrable experience working with cross-functional teams and marketing vendors
- Good verbal and written communication skills
- Highly creative and organized with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
- Experience with A/B and multivariate experiments
- Solid knowledge of website and marketing analytics tools
- Working knowledge of ad serving tools
- Highly organized and a great communicator of creative instructions
- Experience in setting up and optimizing FB/IG campaigns a plus
- A positive, go-getter attitude
- Interest in tattoos and alternative jewellery is a plus

**What We Offer**
- A dynamic and supportive working environment
- Medical benefits
- Training courses
- Flexible remote and on-site working arrangements
- Stock options

**About Us**

Ask & Embla is an alternative jewelry brand that embodies being part of something different. Being ‘alternative’ is a nuanced idea with a sweeping range of interpretations. Ask & Embla embraces the spectrum of all alternative styles and modalities. We create expressive jewelry for anyone and everyone to furnish comfort in their own skin. Ask & Embla celebrates the misfits, the believers, the round pegs in square holes and everyone in between. Everyone deserves to own who they are; we create the jewelry so you can do it with pride.

**Work Culture**

Ask & Embla promotes a culture of positivity, openness, growth, collaboration, and fairness within our work environment. Individual development matters to us. We put in a sincere effort to help our team grow on professional and personal levels.

**Our Channels**

Schedule:

- Day shift



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