Product Line Manager

**APJ Client Solutions Go to Market, Product Line Manager - Commercial**

As a global business with groundbreaking products, there’s always scope for Dell Technologies to grow sales and expand market share. So, a highly skilled Product Marketing team is essential. We develop and implement strategic approaches to solutions and technology marketing that put our products and services at the forefront of our customer’s minds. Always ready to adjust strategies in response to market change and competition, our team works closely with sales, product partners, and vendors.

Join us as a **Commercial Client go-to-market manager **on our **Product Line Management **team in **Singapore **to do the best work of your career and make a profound social impact.

**What you’ll achieve**

As a CSG GTM for APJ, you will Develop the marketing and execution plan for Commercial clients go to market for Asia-Pacific & Japan markets. It is a highly dynamic role where you will have the opportunity to work with talented people across the various departments at Dell and be highly influential in delivering the optimal business result for the company for the region.

**You will**:

- Oversee the analysis and evaluation of key market statistics and customer requirements to define product/ solution strategies and identify opportunities to expand market share
- Work with cross-functional teams from demand generation marketing, programs, and plays teams to ensure we have the right account targeting & talking points to deliver the financial plan and market premium; Develop content for internal and external audiences relaying product/solution strategies and value propositions, including customer presentations and sales training materials
- Develop and deploys programs to train Dell Sales, channel partners, and other departments
- Manages product/ solutions launches to ensure sales force readiness and optimize the P&L impact of product transitions. Provides input into product transition playbooks (may also draft the playbooks)

**Take the first step toward your dream career**

Every Dell Technologies team member brings something unique to the table. Here’s what we are looking for in this role:
**Essential Requirements**:

- Have the ABC's always be a curious mindset. Establish a robust weekly Business Management system with clear agreed action items. Identifying opportunities for profitable market share growth & other quarterly LOB key priorities. Understand key drivers in business: customer requirements, market & competition analysis. Work with cycle strategists, field marketing, and merchandising to understand each region's competitive climate from a 4P POV. Provide effective guidance to BU leadership on business priorities and coordinate schedules with segment planning processes. Establish weekly BMS to track & action critical KPIs / quarterly / half objectives. Provide market opportunity analysis as part of the quarterly and yearly planning process.
- Build a detailed GTM plan to meet and exceed the desktop annual operating plan and grow at a premium to market.
- Collaborate with X-Functional teams - demand generation marketing, programs & plays, Pricing, Online, and Channel, to expand our business within the broader Dell customer base (upsell) & acquire net new customers to Dell (Acquisition)
- Work with key partners such as Intel, Microsoft, and Nvidia to leverage vendor funds to support internal/external demand generation activities to hit the plan. Track execution of programs and ensure lead follow-up working with Cycle Strategists, FMM Leads, and Specialist teams.

**Desirable Requirements**:

- Bachelor’s degree. Ability to develop, implement and own commercial notebook strategy, Need to be creative, Critical thinking, Business and financial acumen, Out of the box thinker
- Always be curious mindset, Data is their friend. Use data to provide a fact base to support business/rationale as to why. Self Starter, Complete tasks independently with little direction. Proactive and take ownership of their work, Able to prioritize their tasks without needing constant supervision, Excellent problem-solving skills to help them overcome roadblocks.

**Here’s our story; now tell us yours**

Dell Technologies helps organizations and individuals build a brighter digital tomorrow. Our company is made up of more than 150,000 people, located in over 180 locations around the world. We’re proud to be a diverse and inclusive team and have an endless passion for our mission to drive human progress.

What’s most important to us is that you are respected, feel like you can be yourself, and have the opportunity to do the best work of your life — while still having a life. We offer excellent benefits, bonus programs, flexible work arrangements, a variety of career development opportunities, employee resource groups, and much more.

We started with computers, but we didn’t stop there. We are helping customers move into the future with multi-