Assistant Senior Manager/ Senior Manager, Communications, School of Computing
1 day ago
**Posting Start Date**:10/12/2024
We are seeking a talented and creative Content Marketing and Digital Campaign professional to join the Communications Team at NUS School of Computing. You will play a pivotal role in developing and implementing content strategies to drive engagement and brand awareness across various digital channels. You will also be responsible for creating and optimizing digital campaigns across various platforms to drive brand visibility and conversions.
Working as a part of the Communications Team, you will play a crucial role in enhancing our online presence and delivering an exceptional user experience. You will also collaborate with cross-functional teams to create compelling content that resonates with our target audience.
This role requires a blend of creativity, strategic thinking and analytical skills to curate compelling content that resonates with our target audience and aligns with the strategic goals of NUS School of Computing.
Key ResponsbilitiesContent Strategy: Develop and implement content strategies aligned with overall marketing objectives. Conduct research on industry trends, market dynamics and target audience insights to inform strategy and execution
Campaign Strategy: Develop comprehensive digital marketing strategies aligned with the strategic goals and target audience of NUS School of Computing
Audience Targeting: Utilize segmentation and targeting techniques to reach relevant audiences and maximise campaign effectiveness
Collaboration: Collaborate with the broader NUS School of Computing community to integrate content into overall marketing efforts and initiatives
Stay Updated: Stay abreast of industry trends, best practices and emerging technologies in digital marketing to continuously improve campaign strategies and tactics
Collaboration: Mentor a team of content editors and coordinators to ensure successful execution of content initiatives. Foster a culture of innovation and continuous improvement
Ad hoc projects as assigned
**Qualifications**
- Bachelor's degree in Marketing, Communications, Journalism or related field
- 8+ years of experience in branding and marketing with a proven track record of creating and executing successful content strategies and digital campaigns
- Creative thinking and problem solving ability, with a results-driven mindset
- Strong writing, editing, and storytelling skills, with a keen eye for detail and creativity
- Familiar with audience targeting and personalised touch points related to various outreach programs (internal and external)
- Good knowledge of developing messages with unified narratives which will differentiate a global educational institution
- Excellent communication and collaboration skills, with the ability to work effectively in a cross-functional team environment
- Strong project management and organizational skills, with the ability to manage multiple projects and deadlines simultaneously
Join the Communications Team at NUS Computing and contribute your expertise to drive growth and create impact.
and be part of our journey in shaping the future of education and technology
**More Information**
Location: Kent Ridge Campus
Organization: School of Computing
Department : Dean's Office (School of Computing)
Employee Referral Eligible: Yes
Job requisition ID : 24414
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