Integrated Media Communications Planner

5 hours ago

Singapore BRIQ PTE. LTD. Full time

Responsibilites Include:

- Assisting in the formulation of integrated media communication strategies for clients’ campaigns
- Planning and monitoring clients’ advertising campaigns across all media platforms
- Launching optimized online advertisements to increase brand awareness and driving key performance indicators

You'll identify the appropriate media platforms/channels that will best deliver your client's brand or product communication objectives, and management of the process. By combining creative thinking with data analysis you'll develop appropriate strategies to ensure that campaigns reach their target audiences as effectively and efficiently as possible.

Integrated communications planners will work with:

- Offline: Press, television, radio, outdoor
- Online: Digital platforms
- Others: New media, bespoke media, or other platforms; integration with creative, production, public relations, and branding as required

**Job brief**

We are looking for an experienced **Integrated Communications Planner, with focus on Digital media**to assist in the planning, execution and optimisation of our clients’ online and offline marketing and communication efforts. Digital marketing efforts should complement other media platforms, for a holistic approach and strategy.

**Responsibilities**

As an integrated communications planner, you'll need to:

- work with clients and the account team to understand the client's business objectives, marketing, and advertising strategy
- liaise with the creative teams, clients, and consumers to develop media strategies and campaigns
- data and research analysis using industry resources
- identify target audiences and analyse their characteristics, behaviour, and media consumption habits
- develop proposals and present them to clients
- make and maintain good contacts with media and platform partners
- measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics etc.)
- evaluate the effectiveness and management of campaigns
- campaign performance reports

**Requirements**:

- Proven experience as Integrated Communications Planner or similar role
- Excellent understanding of digital marketing concepts and best practices
- Experience with B2C social media, Google Ads, digital campaigns and SEM preferred
- Working knowledge of ad serving and web analytics tools preferred
- Having good interpersonal, negotiation and communication skills
- A good grasp of literacy, for writing reports and presentations
- A good grasp of numeracy, for data analysis and negotiations
- Strong analytical and organisational skills
- The ability to work with IT resources such as databases and spreadsheets, for the collection and management of information
- BSc/BA/Masters in psychology, marketing, mass comm or relevant field

  • Integrated Media Communications Planner

    1 week ago

    Singapore BRIQ PTE. LTD. Full time

    Responsibilites Include: Assisting in the formulation of integrated media communication strategies for clients' campaigns Planning and monitoring clients' advertising campaigns across all media platforms Launching optimized online advertisements to increase brand awareness and driving key performance indicators You'll identify the appropriate media...

  • Integrated Media Communications Planner

    1 week ago

    Singapore Briqcomms Full time

    Job brief We are looking for an experienced Integrated Communications Planner with a focus on Digital media to assist in the planning, execution and optimisation of our clients' online and offline marketing and communication efforts. Digital marketing efforts should complement other media platforms for a holistic approach and strategy. The ideal candidate...

  • Integrated Media Planner

    2 weeks ago

    Singapore Publicis Groupe Singapore Full time

    Join to apply for the Integrated Media Planner role at Publicis Groupe Singapore 2 days ago Be among the first 25 applicants Join to apply for the Integrated Media Planner role at Publicis Groupe Singapore Company Description Publicis Groupe is not just a company you work for; it's a platform for you to take your talent to the world. Publicis Groupe is the...

  • Integrated Media Planner

    1 week ago

    Singapore UM Holdings Full time

    A leading agency in Singapore seeks an integrated planner with 1-2 years of experience in media planning and advertising. The role involves supporting the development and execution of effective media strategies, collaborating with various stakeholders, and reporting on campaign performance. The ideal candidate has a strong interest in media, is familiar with...

  • Positions: Integrated Media Planner

    1 week ago

    Singapore UM Holdings Full time

    The Opportunity We are looking for an integrated planner with around 1-2 years of experience who is looking to broaden their horizons by joining an agency which aims to futureproof brands and businesses. You will report to the

  • Integrated Media Manager

    2 weeks ago

    Singapore Publicis Groupe Singapore Full time

    Overview We are seeking a strategic, analytical, and media-savvy strategy manager to support integrated planning across one of Publicis Media's regional Travel Retail accounts. The role covers beauty brands, multiple markets, and a highly collaborative client team. You will help translate business and brand objectives into actionable paid media strategies....

  • Wavemaker Senior Integrated Media Planner

    7 days ago

    Singapore Wavemaker Full time

    **Job title: Senior Integrated Planner** **Reporting to: Associate Media Director** **Location, Country: Singapore** *** **3 Best Things About The Job**: - Opportunity to interact and learn from the best people in Wavemaker and GroupM to drive excellence in media, content and technology. - Opportunity to work on a diverse mix of well-known local retail...

  • Integrated Digital Campaign Planner

    1 week ago

    Singapore BRIQ PTE. LTD. Full time

    A digital marketing agency in Singapore is seeking an experienced Integrated Communications Planner focused on Digital media. You will assist in planning, execution, and optimization of marketing campaigns across multiple platforms. The ideal candidate should have a solid background in digital marketing, strong analytical skills, and a passion for consumer...

  • Planner

    2 days ago

    Singapore TRIBAL WORLDWIDE PTE. LTD. Full time

    Tribal Worldwide and the DDB Group is one of Singapore’s leading integrated and digital agencies, winning awards year after year in various categories and fields with innovative marketing and creative solutions for clients like Unilever, DBS and various public agencies. **SCOPE** The Planner is responsible for managing and planning for content on social...

  • Integrated Media Planner/ Senior Manager 6 Months

    2 days ago

    Singapore Page Personnel Full time

    Opportunity to work with a renowned agency in the media industry. - Exposure to various traditional media channels and platforms, fostering comprehe **About Our Client**: We emphasize seamless teamwork, aligning with clients' needs, and making a meaningful impact on brands and lives. Collaboration is central, producing excellent work together. We're...