Digitial Marketing

**Role Description**

This position reports to the director and interfaces with operations and e-commerce team. The main responsibility for this position is to manage online platform such as Facebook, Instagram, Google SEO, SEM and some others Apps to develop, implement, track and optimize our digital marketing campaigns across all digital channels.

Responsibilities include liaising with the various shop managers for each marketplace to grow revenue by pushing for advertising features, product range, create marketing campaigns.

**Specific Responsibilities**

This position will be responsible for:
**DIGITAL MARKETING EXECUTIVE**
- Gather & maintain database of raw graphics such as brand logos for marketing and E-commerce team to readily utilize.
- Design store signages, digital banners for e-commerce, and videos for store.
- Work closely and communicate constantly with sales team so marketing.
- Launching optimized online advertisements to increase company and brand awareness
- update all website and marketplace landing pages.
- Provide creative ideas and maintain the listing of the product.
- Assist in the preparation reports to accelerate the buying and marketing processes.

**Technical Skills and Competencies**
- 1. Training on Facebook platform, including setting of marketing campaigns, paid ads & reporting _
- 2. Training on instagram platform, and integration with facebook platform for marketing _
- 3. Training on EDM database and how to design EDM's, pull reports. _
- 4. Training on online warranty registration page for database gathering _
- 5. Liaising with external partners for cross-promotion and marketing campaigns _
- 6. Training on online warranty registration page for database gathering _
- 7. Liaising with brand principals on marketing initiatives and budgets _
- 8. Putting together and executing a 6 month digital marketing plan for entire company and umbrella of brands _

**Duration of Traineeship**

6 months

**Approved Training Allowance**

Fresh Graduates -$1700

Non Mature Mid Career Individuals -$2200

Mature Mid Career Individuals -$2500

**Education Qualifications Required for the Traineeship Role under SGUnited Traineeship**

This position is open for both recent graduates and mid career individuals (mature and non mature).

Graduates interested in this position should possess a University Degree. Mid career individuals from any qualification level can apply.

**2. SKILLS**

E commerce

Advertising

Blogging

Social Media

Online Advertising

retail operations

Google

Digital Marketing

Social Media Marketing

online platform

SEO

Retail Industry

e-Commerce platforms