Senior Associate, Addressable Activation

4 days ago

Singapore Ultimate Asset Full time

About the job

We will be prioritizing applicants who have authorization to work in Singapore, and do not require visa sponsorship.

Our client is a leading programmatic, data and ad-tech unit of a new world agency group. They are looking for a Programmatic Senior Associate (Addressable Activation) to join their growing Singapore team. You would join a large team of specialists and gain the opportunity to learn across a wide range of digital channels, outside of your own specialism.

They’re looking for a programmatic expert who has a proven track record of delivering best in class executional and operations excellence. This role has a large remit servicing multiple markets within APAC executed from the Singapore programmatic hub. As a key stakeholder, you are responsible for the planning, activation and optimisation of programmatic campaigns across multiple markets.

This is an amazing learning opportunity for someone that is genuinely interested in the ad-tech space.

**Responsibilities**
- Successful development, implementation and optimization of programmatic campaigns
- Support Manager by engaging with the agencies to deliver and communicate strategic addressable solutions based on clients objectives and briefs
- Manage daily client requests, and build relationships and service with agency partners
- Create media plans that deliver on client’s objectives by harvesting actionable insights, and use learnings to propose recommendations or innovative test and learn opportunities
- Support in designing and delivering performance updates, business reviews, new audience based programmatic solutions and growth opportunity presentations
- Manage campaign set up and QA within platform and work with partners to create bespoke PMP deals where required and troubleshoot and execute accordingly
- Ensure that campaign set ups adheres to best practices, and follows the right naming conventions, brand safety standards and client requirements
- Take ownership and accountability for overall campaign performance
- Conduct daily monitoring of campaign; performance, pacing and discrepancies ensuring information is clearly communicated to the client and internal team members through regular established reports at key milestones.
- Identify potential performance issues and address as necessary with clear action points to ensure on-time delivery and campaign targets are achieved.
- Responsible for delivering timely and accurate campaign reports with key insights and actionable optimization recommendations made.
- Responsible for accurate billing and timely reconciliation across your clients in line with our finance process

**Requirements**:

- 1+ years of experience with digital media planning and campaign execution/set up and optimization, preferable in addressable/biddable; if not digital media
- Good level of understanding of programmatic capability across the digital ecosystem
- Hands on experience in DV360 or The Trade Desk preferred
- Effective communication with clients and colleagues with an ability to communicate and present programmatic strategy and solutions with ease and confidence.
- Interpersonal and people management skills both internally and with client.
- Detailed oriented, with excel skills, data visualisation, charting and analysis.
- Team Player, able to contribute and work collectively as part of a larger team
- Ability to work as an individual as part of a broader team of programmatic experts.
- Professionalism; accountable, dependable with a commitment to quality.

Get in touch if you’d like to find out more

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