Marketing Manager

7 days ago

Singapore EPOS PTE. LTD. Full time

**About Us**:
EPOS is the market leader in providing cutting-edge tech solutions for the Retail and F&B sectors, proudly supporting over 6,000 SMEs locally. We are on a mission to empower SMEs to scale.

**The Opportunity**:
We are looking for a data-driven and results-oriented Marketing Manager to join us. In this pivotal role, you will oversee a S$1.5 million PPC and lead generation budget, engaging over 100,000 SMEs annually.

As part of the senior management team, you will shape and execute marketing strategies that drive 20% year-on-year business growth while establishing EPOS as the preferred choice for SMEs.

**What You’ll Do**:
**Drive Performance on PPC Campaigns**
- Strategize, optimize, and execute PPC and SEM campaigns.
- Focus on key performance metrics, including CPC, ROI, and conversion rates.
- Continuously experiment, innovate, and refine ad strategies for maximum results.

**Creative Leadership**
- Develop compelling creative concepts for branding and marketing campaigns.
- Work closely with Product and Sales to drive messaging.

**Product Marketing**
- Craft clear, persuasive communication to showcase EPOS’s powerful product offerings to SMEs.
- Design targeted campaigns to drive interest and engagement with our solutions.

**Digital Brand Strategy**
- Develop and execute a cohesive digital strategy across platforms including our website, Facebook, and LinkedIn.
- Ensure a unified brand voice and consistent messaging across all digital properties.

**What We’re Looking For**:

- Proven expertise in PPC campaign management and digital marketing.
- Strong creative and analytical skills.
- A results-driven mindset with a track record of delivering measurable growth.

**Why Join Us?**:

- Leadership Opportunity: Be part of the senior team driving impactful strategies.
- Innovative Culture: Thrive in an environment that values creativity and experimentation.
- Meaningful Work: Help SMEs succeed with solutions that make a difference.

**Take the lead in shaping the future of EPOS’s marketing. Join us in our mission to redefine SME tech solutions.**:

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