Market Specialist, Global Response Operations
2 days ago
**Market Specialist, Global Response Operations - SEO South Asia (Urdu) Responsibilities**:
- Work as part of the SEO South Asia team, enforcing on paid and organic (non-paid/user) content during a crisis response within the South Asia region while specifically representing the Pakistan Market
- Work as part of an On-call Operational structure to enforce on critical content, particularly in response to Government, Regulatory and Trusted Partner escalations, within SEO Regions with a higher focus on Pakistan.
- Draw upon linguistic and cultural expertise in Pakistan market, to identify crucial risk signals and gain valuable content insights that can help address complex operational and risk-related issues present in both advertisements and user-generated content across the region.
- Use a combination of market knowledge and operational expertise to support new policy and product initiatives/launches in Pakistan Market and the broader South Asia Region.
- Support development of scalable operational solutions to enhance support for our user community in the Urdu (Pakistan) market, while also collaborating effectively with other regions.
- Conduct root cause analysis and address issues reported on Meta products such as requests for account support as and reports of potentially abusive content including but not limited to graphic images, videos and writings, offensive or derogatory language, and other objectionable material.
- Support enforcement efforts on agnostic and paid content that originates from multiple sources globally, where language expertise is not required.
- Support enforcement efforts identifying integrity risks to our local and regional advertising business and enforce on these risks. Support region wide programs of work supporting peak season buying initiatives, protecting advertisers, businesses and removing friction in the ad delivery process.
- Assess top-line operational metrics and collaborate with internal cross-functional teams to improve our processes and tools.
- Liaise closely with our Meta vendor teams to ensure all operational KPIs meet and exceed targets and work collaboratively to improve processes and tools and scale solutions.
- Collaborate with regional cross-functional teams on leading or supporting key integrity initiatives in the market and/or the broader region.
- This role may involve exposure to graphic and/or objectionable content including but not limited to graphic images, videos and writings, offensive or derogatory language, and other potential objectionable material, i.e. child exploitation, graphic violence, self-injury, animal abuse, and other content which may be considered offensive or disturbing.
**Minimum Qualifications**:
- Currently has, or is in the process of obtaining a Bachelor's degree. Degree must be completed prior to joining Meta.
- Fluency in written and conversational Urdu to support operations in the local language
- 1+ years of professional experience within an operations environment
- Experience communicating with a variety of audiences and stakeholders
- Strategic thinker with strong analytical and creative problem-solving skills
- Strong interpersonal skills and ability to build relationships with internal and external partners
- Ability to work with graphic and/or objectionable content.
- Proven ability to work independently and manage multiple priorities in a dynamic environment
- Experience working with ambiguity and developing new processes or solutions in response to changing circumstances
**Preferred Qualifications**:
- A background or understanding of the Trust & Safety Domain
- Technical and data skills such as Excel and SQL and experience with visualisation tools such as Tableau to drive efficient analytics and reporting
- Excellent analytical, project management, and problem-solving skills, with an interest in innovation and technology
**About Meta**: Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
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