Marketing Manager

1 week ago


Singapore ACTECO HOLDING PTE. LTD. Full time

**Key Responsibilities**
- Manage and execute activities related to marketing promotions by developing and maintaining refreshing and creative store layout
- Develop and execute retail strategy to grow both retail and e-commerce market
- Coordinate and work closely with Operations Team on the display of products and merchandising strategy
- Conceptualization of all marketing or publicity materials (brochures, flyers, web content, presentation kits, advertisements and others)
- Widen outreach by identifying new platforms and collaboration opportunities with external parties to enhance company’s brand awareness
- Design, build and maintain social media presence
- Brainstorm new and creative growth strategies through digital marketing
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Initiate market research studies by gathering current marketplace information on customer insights, competitor analysis, new product segments and analyze findings
- Be in tune with key product developments and market trends to execute sales forecasting, manage inventory turnover and develop strategies
- Able to make data-driven decisions and constantly improve advertisement effectiveness and maximize ROI
- Any other duties as and when assigned by Director

**Requirements**:

- Diploma/ Degree in Marketing or relevant discipline
- Must have experience in Retail/ FMCG
- Up to date on the latest trends and technologies in digital marketing
- Strong analytical skills to analyze data and campaign performance and recommend improvements
- Able to work efficiently in a fast-paced environment with tight deadlines
- Drive and resourcefulness to deliver results
- Excellent negotiation skills
- Customer oriented
- Able to multitask and handle a multitude of different responsibilities at one time
- Outstanding ability to think creatively, strategically and identify and resolve problems


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